Laura is an L.A. native who’s been obsessed with books since before she could even read. She has her bachelor’s and master’s degrees in English, and worked as a proofreader and copy editor in advertising after finishing grad school. In 2014, she took on the role of associate editor at DAYSPA’s sister magazine MedEsthetics (covering cosmetic dermatology and plastic surgery topics), and was thrilled to join DAYSPA in early 2017. When she’s not immersed in skincare/business articles, you can find her practicing yoga, hiking near the Hollywood Hills, reading and watching horror, or—typical Angeleno that she is—swimming and soaking up the sun!
Alexa Joy Sherman, managing editor
Born and raised in Southern California, Alexa earned her bachelor’s degree in Literature/Writing from the University of California, San Diego, prior to moving to Los Angeles to work in the music business—first at the legendary Capitol Records, and then for music trade magazine HITS. Her career in publishing has included editorial roles at publications including Shape and Natural Health, as well as at DAYSPA’s sister titles, EYE LASH and NAILPRO. Although a freelance writer for many years, Alexa couldn’t resist the chance to join the DAYSPA team in 2018. When not poring over articles, she loves to cook, walk her dogs and relax with her family.
Ryan has been designing, developing, and integrating websites and web technologies since 1995. Although sharp efficiency, strong attention to detail and client-driven design sense propel him in his professional life, he also spends much of his free time following purely artistic pursuits such as oil and digital painting, fingerstyle guitar, composing and jewelry making.
Madlen Martinez, production director
Madlen has been production manager at Creative Age for more than 12 years. She is in charge of all advertising material for our publications and websites. She has 20 years of experience in her field and enjoys the beauty industry very much.