According to the global market intelligence firm Coherent Market Research, the global aromatherapy market was valued at $4.7 million in 2019, and is expected to reach $8.7 million by 2027. The use of aromatherapy, defined here as a holistic healing treatment that uses natural plant extracts to promote health and well-being, is on the rise for a number of reasons, like an increase in the prevalence of asthma, as well as overall interest in health and wellness.
Products used in aromatherapy include aromatic spritzers, bathing salts, body oils, clay masks, creams and lotions for massage or topical application, diffusers, facial steamers, hot and cold compresses and inhalers. The firm also predicts growth in terms of R&D for essential oils and, unfortunately, the sale of fraudulent aromatherapy products.
