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Green Tip of the Month

Sustainable Sincerity

Our upcoming Green Scene ("Mayan Marvel," September 2010) contains helpful tips on how to detect greenwashing when perusing "organic" product labels. That's when companies try to unjustifiably tout a product's environmental virtues.

As John Vater, co-ower of Spa Adriana in Huntington, New York, warns, "The big print giveth and the small print taketh away."

Here's some information about avoiding this pitfall:

Read labels with a discriminating eye.
John and his wife, co-owner Adriana Vater, caution spa professionals against taking a product label at face value. "If the packaging claims it doesn't contain something, you should ask yourself what's there to do that ingredient's job," Adriana says. "Every component of a product has a purpose, and sometimes a so-called 'green' ingredient is just as offensive as the original."
Educate yourself.
The Vaters say it's important to develop an understanding of how product ingredients work. "With today's Internet access, you can quickly look up the chemical composition of any item," John says.

It's not always easy going green. How do you ensure that your spa's environmental initiatives result in real, positive change? Send your ideas to Katie O'Reilly, associate editor, at koreilly@creativeage.com.

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1. Ÿum Gourmet Skincare Tomato Tangerine Moisturizer.
Lycopene, derived from tomato and tangerine oil, and sarsaparilla root contain naturally occurring vitamin C. It treats skin disorders and evens complexions. 877.YUMLINE, yumskincare.com

2. CND Earth Moisture Masque.
This foot mask is made from volcanic clay. Fortified with a rich blend of vitamins and minerals, it protects feet and is safe for use in whirlpool tubs. 877.CND.NAIL, cnd.com

3. Biologique Recherche Mask Scrub for Hands.
This cream scrub contains white clay and jojoba wax beads to smooth clients' hands. It's also rich in purifying burdock extract and horseradish. 800.755.5270, biologique-recherche.us

4. Biotone Muscle & Joint Relief Therapeutic Massage Cream.
Natural botanicals of boswellia, devil's claw and lemon flavonoids provide smooth glide for a moisturizing, nongreasy finish. 800.445.6457, biotone.com

5. Guinot Soothing Gel for Legs.
Refresh and heal clients' sore legs and feet with this arnica-rich formula. It leaves no sticky residue and can even be applied over pantyhose. 800.523.1030, guinotusa.com

6. 5 Star Formulators Christina BioPhyto Zaatar Cream.
Used to treat clients' psoriasis and acne conditions, this mixture contains clinical-grade healing agents. They include squalane, shea butter and thyme oil. 888.200.3977, 5starformulators.com

7. Pevonia Botanica Ligne Esthébuste Restore Neck and Bust Cream.
This potent blend of hazelnut oil and Kigella Africana fruit extract improves skin elasticity. It also restores moisture and smoothes the neck and chest. 800.PEVONIA, pevonia.com

B. Kamins, Chemist C-Reservatrol Serum.
Reduce the signs of aging with vitamins C and E, reservatrol, açai and goji berry. This formula shields against environmental stress to result in a more youthful complexion. 888.BKAMINS, bkamins.com

9. Éminence Organic Skin Care Lychee & Chestnut Firming Leg Treatment.
Diminish the appearance of varicose veins with this cream. Horse chestnut and butcher's broom improve circulation while the lychee fruit relieves soreness and swelling. 888.747.6342, eminenceorganics.com

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