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DePasquale, The Spa, in Morris Plains, New Jersey, announces the launch of The Beauty Bar. In a world where time is hot commodity, The Beauty Bar offers express beauty services and treatments such as brow shaping, waxing, threading, lashes, hair extensions, braids, knots and other make-up trends. Launching this Spring, the beauty bar also features fun tutorials for adults and teens.
For more information visit depasqualethespa.com.
Aveda, a leader in botanical beauty and socially responsible business practices, was named a 2013 AmeriStar Package Award Winner in the Health & Beauty Aids category. Aveda was recognized for its 100% Post-Consumer Recycled High Density Polyethylene (HDPE) Bottles.
The Institute of Packaging Professionals (IoPP) AmeriStar Awards Competition commemorates the best packages of the year. A primary goal of AVEDA for more than 30 years has been to maximize the use of post-consumer recycled content materials in packaging whenever possible, as well as to develop packages that are easy to recycle. Their 100% post-consumer recycled content HDPE bottles meet both of these goals.
For instance, the Aveda Invati™ and Stress Fix™ bottles are made from 100% post-consumer recycled content HDPE. These bottles utilize a post-consumer recycled content color carrier, allowing Aveda to achieve a long-standing goal of eliminating virgin petro-chemical content.
“With every package we develop, we're mindful of our environmental footprint, and we work to minimize our packaging and maximize our use of recyclable and post-consumer recycled materials,” says Mike Kennedy, vice president, Aveda Global Package Development. “We are proud to be named an AmeriStar Package Award winner and recognized as a true leader in the beauty industry.”
The AmeriStar Awards Ceremony will honor the best in packaging, and recognize the winners for their contributions to the packaging industry, on June 19th during the EastPack Trade Show at the Pennsylvania Convention Center in Philadelphia.
[Image courtesy of Aveda]
The International SPA Association (ISPA) has announced that Blake Mycoskie, founder of TOMS Shoes, will receive the ISPA Humanitarian Award, to be presented at the 23rd annual ISPA Conference & Expo, held at Mandalay Bay in Las Vegas Oct. 21-23, 2013.
The Humanitarian Award is annually bestowed upon an individual recognized as a respected contributor to overall well-being, encouraging the renewal of mind, body and spirit—primary objectives of ISPA members around the world.
“ISPA is honored to present Blake with this very deserving award. Not only does Blake have a philanthropic heart, but he has inspired us all to give back and do our part,” said ISPA President Lynne McNees. “Blake has created a global movement with TOMS and we are fortunate to have him speak to the ISPA attendees.”
TOMS has given over two million pairs of new shoes to children in need since it began in 2006. The company also recently expanded its unique business model to include TOMS Eyewear, an operation designed to save and restore sight to more than 100,000 people in need.
The ISPA Conference & Expo will kick off with Mycoskie, who's slated as Monday, Oct. 21's keynote speaker. Mycoskie will share with ISPA attendees how they can intertwine philanthropy and success to achieve greatness within their own businesses.
The ISPA Conference & Expo theme for the upcoming annual event is Grow: Limitless Possibilities, with educational offerings designed to reflect this ethos. Attendees can register for the ISPA Conference & Expo by visiting ispa2013.com.
[Image courtesy of ISPA]
Aveda provided fashion-forward hairstyling at the showcases for Stella McCartney's Fall/Winter 2013 collection in Tokyo and Hong Kong this week.
The styling team, led by Aveda Global Creative Director Antoinette Beenders, created modern tails and androgyny looks for the presentations, which were both attended by VIP media, industry professionals and celebrities.
"Stella was looking for a slicker look than what she normally goes for to match the beautifully tailored masculine/feminine cut of this stunning collection," said Beenders. "Our models had a variety of global hair textures from fine to curly and course, so achieving sleek isn't a given. The beauty is that with a little styling help, the polished look can become anyone's regardless of their hair type or length."
[Image courtesy of Aveda]
Keith & André West-Harrison, longtime co-owners of Albuquerque's Great Face & Body, know what it is like to be hit by a natural disaster. After living though their own experience with Hurricane Katrina (Great Face & Body's first location was in New Orleans), and viewing CNN coverage of May 20's Moore, Oklahoma tornado disaster, the pair was overcome with bad memories of their own experience. So, they created GetWellOK.org to raise money for tornado victims in Oklahoma.
“We spent five weeks living in a basement in Indiana after our evacuation,” Keith recalls. “We know what the fear and shock of a disaster feels like.”
The funds raised by G*FAB (Great Face & Body) will be used to help area wellness, spa and salon professionals receive needed emergency aid for food, housing and support.
“Wellness professionals make their living helping others, but are often not as good at taking care of themselves or asking for help," explains André. "We are asking people to return the favor and help the wellness providers in Oklahoma."
After emergency needs are met, the West-Harrisons plan to use collected money to help everyone overcome the psychological toll of the disaster by purchasing healing services for providers. "We know this will make the long-term recovery easier," notes Keith. "Just $15 can help us provide for the thousands of medical, wellness, beauty and healthcare providers that have been hurt by the tornado."
For more information and to make a donation please visit www.GetWellOK.org or call Keith at 505-514-1800.
Cuccio Naturale, the new collection launched by Tony Cuccio, Founder and CEO of Star Nail International, can now be found in all U.S. CosmoProf stores. Patricia Freund, VP Marketing for Cuccio Naturale, recently made a visit to a Santa Clarita, California, CosmoProf store and found that the header card for the new Cuccio Naturale section displaying the luxury spa products really draws customers in instantly, showcasing the beauty of the carefully orchestrated collection.
For more information visit Cuccio.com.
The Discover Beauty program, an exclusive initiative of Cosmoprof North America (CPNA), returns to Las Vegas' Mandalay Bay this July for its seventh year of matching leading retailers with emerging beauty brands. Companies from all over the world must be approved to participate in Discover Beauty, ensuring an exclusive array of unique, cutting-edge brands that are sure to be the "next big thing." For these brands, CPNA show organizers arrange pre-scheduled sales meetings and events with important retailers; however, the area is open to all attendees throughout the three-day event.
CPNA is proud to announce the Discover Beauty line-up for 2013: African Botanics, Control Corrective Skincare Systems, Doll Face Beauty, Dr. Rey Anti-Age Skin Care, Fairiche, Greenland Body Care, Jenetiqa, Layla Cosmetics, Karora Cosmetics, Manuka Doctor, Marilou Bio, MDSolarSciences, Million Dollar Hair, Mirabella Beauty, Montiel, Skin&Co Roma, True Girl Skin Care and VitaMan.
The Discover Beauty program consists of a high-end, curated section centrally located on the show floor that combines the best of both worlds: a one-on-one customized buyer program complete with pre-arranged face-to-face meetings in private meeting room spaces, as well as a traditional exhibition presentation. This allows the brands to enjoy exposure to all attendees at the show, but also guarantees face-to-face time with select specialty retail buyers to secure placement into key accounts.
All Discover Beauty brands are automatically enrolled for the 2013 Discover Beauty Award. This award is bestowed upon one brand in recognition of its outstanding creativity in concept and packaging, and overall ability to succeed in this competitive retail market. The winner is selected by industry leaders, beauty editors and participating retailers. The Discover Beauty Award winner will be announced on the evening of Sunday, July 14, 2013, as part of a private reception.
[Image courtesy of Y Public Relations]