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Recently, world-renowned professional nail care company, OPI teamed up with celebrity partner and international superstar, Gwen Stefani in announcing seven all new, limited edition nail lacquers for 2014. The new line, "Gwen Stefani by OPI," will feature a host of standout color in breakthrough finishes. Highlights from the collection include a bold red lacquer that pays homage to Gwen’s signature lipstick of choice, a new semi-matte satin finish in shades of gold and black, and a mirrored chrome paired with its own special base coat.
Inspired by the 2013 Metropolitan Museum Costume Institute Gala that featured the theme “Punk: Chaos to Couture,” OPI Executive VP and Artistic Director Suzi Weiss-Fischmann decided to create a collection of lacquers celebrating the role of music as a major influence in fashion. Weiss-Fischmann was drawn to Gwen Stefani's “expertise as a singer, songwriter and designer,” as well as the singer's ability to "use beauty to accessorize her style.”
Gwen’s signature red OPI hue, Over & Over A-Gwen, is available in a boxed set that also includes Swarovski black crystals and silver, gold and pewter studs in bar, square, diamond and circle shapes to help in creating unique nail designs. The set also come with nail glue for easy application. Two Stefani-inspired shades, "Love.Angel.Music.Baby." and "4 in the Morning," feature a new, semi-matte satin finish designed to be worn without top coat. "Push and Shove," a bold chrome hue, is also intended to be worn without top coat, but requires a special complimentary base coat called "Lay Down that Base." One thin coat of "Lay Down that Base" topped with two thin coats of "Push and Shove" yields an intense, mirrored finish. The collection is rounded out with two glossy crème lacquers and one sparkly glitter shade: "Hey Baby, I Sing in Color," and "In True Stefani Fashion."
With this new line, Weiss-Fischmann hopes to create “a collection as dramatic, diverse and glamorous as its namesake." Furthermore, she relates how, “with crème and glitter hues, new satin matte texture, a mirrored chrome and Swarovski Elements, Gwen Stefani by OPI presents the latest in pigments and finishes, while combining elements of haute couture and street fashion.”
Gwen Stefani by OPI includes the following seven limited edition nail lacquers: "Love.Angel.Music.Baby.," "4 in the Morning," "In True Stefani Fashion," "Hey Baby, I Sing in Color," "Push and Shove," and "Over & Over A-Gwen."
Gwen Stefani by OPI nail lacquers contain no DBP, Toluene, or Formaldehyde, and feature OPI’s exclusive ProWide™ Brush for the ultimate in application. This promotion will be available beginning January 2014 at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA.
For more information, please call 800-341-9999 or visit www.opi.com
[Image courtesy of Harris Shepard Public Relations, Inc.]
Recently, the well-known nail polish brand, OPI, announced a new collaboration with renowned recording artist and international superstar, Mariah Carey. This season, OPI will be launching a brand new line of limited-edition, Mariah-inspired holiday nail lacquers, dubbed, Mariah Carey Holiday. This seasonal promotion includes an assortment of brilliant red, warm burgundy, deep maroon and lush, chocolate brown hues, along with an array of glittery gold, bronze and pearl shades. Mariah Carey Holiday also features six new Liquid Sand™ lacquers, ranging from icy blue to frosted pink to sparkling graphite. Each of these unique Liquid Sand™ shades showcases OPI’s groundbreaking technology for a textured, matte finish infused with reflective sparkle.
In total, the new line will include 18 beautiful nail lacquers, perfect for every moment of the holiday season. Among these festive shades are colors such as "Underneath the Mistletoe," a spicy-sweet, candy-apple red, "Warm Me Up," a rich, warm coffee color, "It's Frosty Outside," a sleek, wintery silver and "Wondrous Star," a shimmer polish with flecks of gold.
“Mariah Carey is truly synonymous with the holiday season,” says Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “People around the world listen to her festive, iconic songs – ‘All I Want for Christmas is You’ is a personal favorite – and these 18 lacquers evoke the warmth, beauty, energy and positive spirit that’s present in Mariah’s music.
Mariah Carey Holiday by OPI places a heavy emphasis on the season's hottest nail trends, “red, glitter and texture for nails,” according to Weiss-Fischmann. “The 12 crème and glitter lacquers include classic reds, champagne gold, and warm burgundies, while the six Liquid Sand shades should be worn without top coat for a matte finish in icy, frosted colors.”
Mariah Carey Holiday nail lacquer shades each feature OPI’s exclusive ProWide™ Brush for the ultimate in application. Liquid Sand nail lacquers should always be worn without top coat. The seasonal line will be available October 2013, at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, JCP Salons, Pure Beauty, Regis, Trade Secret, and ULTA.
For more information, please call 800-341-9999 or visit www.opi.com
[Image courtesy of Harris Shepard Public Relations, Inc.]
The world of nail color is now available in the palm of your hands with the launch of the China Glaze® App for Android. Well-known for their high quality lacquers, China Glaze® is making nail polish inspiration easier than ever. The free app offers multiple features perfect for every nail polish enthusiast, while utilizing the latest cutting-edge technology to transport users into China Glaze®’s colorful universe.
Find polish inspiration anywhere at anytime with the “Match a Color” feature, which allows users to take a photo from their device and then browse through multiple color-matching options. The feature connects the user to everything from exact shade matches to related textures from the brand’s expansive treasury of over 300 colors. The “Try It On” feature allows users to customize a virtual hand to a desired nail length and skin tone while they browse through China Glaze® collections and core colors to see what shades look best.
Connect with China Glaze® in “What’s Haute,” where users can see real-time updates of new collections, nail trends and how-to video feeds from the official China Glaze® YouTube Channel. Create a Wish List of “Favorites,” a feature that lets users store their favorite China Glaze® shades to reference later while shopping, create nail art, and more. Salons and nail professionals can use the new app to register for product updates, as well as have their company listed in the “Salon Locator” feature.
All features on the China Glaze® App allows users to share their favorite shades with their social media networks including Facebook, Twitter, Pinterest and Instagram.
The China Glaze® App is available for free download now in the Google™ Play Store and at https://play.google.com/store.
Also available is the China Glaze® App from the App Store on iPhone®, iPad® or iPod® touch or at www.AppStore.com
[Image: China Glaze]
CND and the Beauty Changes Lives Foundation (BCL) honored Tippi Hedren with the 2nd annual Legacy of Style Award at the BCL Legacy of Style Award Ceremony in Beverly Hills, CA on Monday, September 23rd. Ms. Hedren was selected as the recipient of this prestigious award for her commitment and numerous contributions to the professional nail industry. The Legacy of Style Award is presented to industry leaders, whose vision and commitment elevate the Beauty and Wellness industry. The first inaugural award was presented to Vidal Sassoon, post-mortem in 2012.
Tippi Hedren, accomplished actress, former model and humanitarian, is credited for pioneering the Vietnamese-American Nail Professional movement in the U.S. in the 1970’s. She has committed herself to the education and empowerment of women by helping them find work within the nail industry over the last three decades. Her contribution to this group of professionals has propelled the Vietnamese-American Nail Industry to new heights, which today accounts for 50% of the total U.S. industry. Vietnamese-Americans now dominate the multi-billion dollar nail salon business in North America.
“Helping young Vietnamese women empower themselves during what was a difficult time brought great joy to my life,” said Tippi Hedren. She added, “I am honored to accept this award and to lend my name to the BCL CND scholarship fund as I know it will bring new opportunities to many young women and men aspiring to join the nail profession.”
The Legacy of Style Award was presented to Tippi Hedren by Lynelle Lynch, President of Beauty Changes Lives; and Jan Arnold, Co-founder of CND.
“It is such a delight to honor Tippi Hedren’s life-long commitment to the education and empowerment of women in the nail community,” says Jan Arnold, Co-founder of CND. “Tippi has been, and continues to be, an inspiration to women around the world; her contributions to the nail profession will live long thanks to her namesake scholarship,” adds Arnold.
Kieu-Chinh, Vietnamese actress and philanthropist, and Tam Nguyen, President of Advance Beauty College, also took a moment to honor Tippi before she was presented with the award. Kieu-Chinh credits Tippi with saving her life and the lives of many Vietnamese refugees.
Jan Arnold also launched the BCL CND Tippi Hedren Nail Scholarship Fund, which will commence in 2014. The scholarship was created in partnership with BCL and CND to elevate, educate and expose the nail profession as a rich and rewarding career. CND, on behalf of the company and its Vietnamese partner distributors, presented a donation of $184,000 to Beauty Changes Lives, which will benefit individuals enrolling in nail programs at schools who are members of the American Association of Cosmetology Schools (AACS).
[Image courtesy of RPR Marketing Communications]
Aveda’s Global 24-Hour Hair Cut-A-Thon Sets a Guinness World Records® Title for the Most Money Raised for Charity through Haircuts in a 24-hour Period!
On what could be the best hair day ever, this past April 22 (Earth Day) Aveda raised US $220,000 to benefit clean water causes during its 24-hour global hair-cutting marathon. By surpassing $75,000 Aveda set a Guinness World Records title for the most money raised for charity through haircuts in a 24-hour period.
Aveda stylists from over 900 salons in 15 countries worldwide volunteered their time and expertise--snipping, trimming, chopping and shaping-- to create perfect haircuts in exchange for a client’s donation. The Global Cut-A-Thon kicked off in Asia, passed through Australia, made its way through Europe and concluded in North America. Participating countries included: The U.S., Canada, Hong Kong, Taiwan, South Korea, Australia, Japan, Belgium, Germany, Italy, Russia, Spain, Switzerland, Turkey and UK.
The record-setting Global Cut-A-Thon was just one aspect of Aveda’s Earth Month campaign, the company’s annual month-long drive that raised US $4.6 million in 2012. This year Aveda’s global network of beauty professionals in 30 countries organized thousands of events and exceeded their monumental $5M goal, raising a cool US $5.5 million in April 2013 to benefit more than 40 clean water organizations worldwide.
A substantial part of that total (US $1.5 million) came from the sale of Aveda’s limited edition Light the Way™ Candles. The company donates 100 percent of the purchase price (based on its SRP $12) to Global Greengrants Fund, a non-profit organization that channels high-impact grants to grassroots groups working to solve pressing environmental problems. Local efforts by caring Aveda professionals raised the remaining US $4 million.
Aveda professionals in more than 30 countries have collectively raised more than $32 million since 1999 to help support organizations that directly effect environmental change. More than $26 million of this amount has been designated for clean water-related causes since 2007.
Aveda’s record-setting Earth Day 24 Hour Global Cut-A-Thon was a win-win, making both the world and the people who inhabit it far more beautiful.
(* $76,569.15 verified by Guinness World Records)
OPI is always progressing forward, proved recently by the formation of their new Artistic Design Team. The six nail artists began by collaborating to create hundreds of new designs using the complete collection of OPI Professional Products, including the relatively new line of GelColor. Between GelColor and OPI Acrylic, the techs let their creativity run loose to produce incredible and long-lasting patterns and even 3D art.
Meet each member of the team and see what role they play.
Master of Fine Arts
Kansas City, MO
From tattoos to drawing and nail art, Vu can turn anything into a work of art! After attending Disney’s California Institute of the Arts, eleven years ago Vu turned to nails specializing in Flat Hand Painted Nail Art. As an OPI Guest Artist, Vu has trained hundreds of nail technicians around the world. He has won top honors in the Nailpro Cup, placing first in numerous nail art competitions. Vu has published four nail art books and his work has been seen in Nailpro, Nails, and Viet Salon magazines.
An eleven-year industry veteran, Chelsea Baart became an OPI Educator in 2012. With a passion for education and nail art, Chelsea enjoys inspiring others with her creativity. Specializing in hand painted and acrylic designs, her nail art has been featured in Nailpro, Nails, and Nail Art Gallery magazines.
The Abstract Artist
A nail technician since 1992 and an OPI Guest Artist since 2008, Christy is also a salon owner. She specializes in hand-painted abstract and seasonal nail art and 3D acrylic design. Christy has traveled the U.S. teaching, training and inspiring nail technicians and sales consultants to achieve their highest professional goals. Her nail art is regularly featured in OPI World News and Nails magazine.
Elegance with an Edge
Lake Mary, FL
A licensed aesthetician, nail technician and salon owner with nearly two decades of experience, Jeany joined OPI as an Educator in 2010. She enjoys educating other beauty professionals in the technical and business aspects of the industry. Her trend-setting nail art and salon management accomplishments have been profiled in Nails magazine.
An OPI Guest Artist for seven years, Robert has competed, taught and inspired many others both domestically and internationally with his artistic skills. He has a booked-solid nail business with clients that come from near and far for his award-winning nail designs. Competing for many years, Robert has consistently placed first in nail art. He travels the world judging international nail competitions and his work has been published in Nailpro and Viet Salon magazines.
With over thirteen years in the nail industry, Adela began her OPI career in 2007 as an Educator. She has a booming acrylic, gel and nail art business in Fontana, with over 90% of her clients wearing her unique and exclusive nail art designs. Specializing in hand-painted Flat and 3D acrylic nail art, Adela enjoys sharing her creativity with her industry peers. Her award-winning nail art has been featured in Nails magazine and videos.
[Courtesy of OPI/Harris Shepard]