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The Discover Beauty program, an exclusive initiative of Cosmoprof North America (CPNA), returns to Las Vegas' Mandalay Bay this July for its seventh year of matching leading retailers with emerging beauty brands. Companies from all over the world must be approved to participate in Discover Beauty, ensuring an exclusive array of unique, cutting-edge brands that are sure to be the "next big thing." For these brands, CPNA show organizers arrange pre-scheduled sales meetings and events with important retailers; however, the area is open to all attendees throughout the three-day event.
CPNA is proud to announce the Discover Beauty line-up for 2013: African Botanics, Control Corrective Skincare Systems, Doll Face Beauty, Dr. Rey Anti-Age Skin Care, Fairiche, Greenland Body Care, Jenetiqa, Layla Cosmetics, Karora Cosmetics, Manuka Doctor, Marilou Bio, MDSolarSciences, Million Dollar Hair, Mirabella Beauty, Montiel, Skin&Co Roma, True Girl Skin Care and VitaMan.
The Discover Beauty program consists of a high-end, curated section centrally located on the show floor that combines the best of both worlds: a one-on-one customized buyer program complete with pre-arranged face-to-face meetings in private meeting room spaces, as well as a traditional exhibition presentation. This allows the brands to enjoy exposure to all attendees at the show, but also guarantees face-to-face time with select specialty retail buyers to secure placement into key accounts.
All Discover Beauty brands are automatically enrolled for the 2013 Discover Beauty Award. This award is bestowed upon one brand in recognition of its outstanding creativity in concept and packaging, and overall ability to succeed in this competitive retail market. The winner is selected by industry leaders, beauty editors and participating retailers. The Discover Beauty Award winner will be announced on the evening of Sunday, July 14, 2013, as part of a private reception.
[Image courtesy of Y Public Relations]
Dermalogica and the International Dermal Institute Dedicate Support Initiatives to the Boston Community
In response to the recent terrorist bombings in Boston, Dermalogica and The International Dermal Institute have committed resources to the survivors and the Boston community at large via several initiatives taking place during the month of May.
Proceeds from class fees and those for select treatments will go directly to One Fund Boston. This emergency aid organization, created by Massachusetts Governor Deval Patrick and Boston Mayor Tom Menino, aims to directly support victims and families affected by the bombing, help pay medical and rehabilitation bills, and support the families of those who lost their lives.
Between May 13th and 24th, all 17 locations representing The International Dermal Institute (IDI) across the USA will donate 100% of IDI class fees to the cause. In addition, all four Dermalogica concept spaces—with locations in Santa Monica, CA; SoHo, NYC; Scottsdale, AZ and Dermalogica Academy in Chelsea, NYC—will donate 100% of all proceeds from MicroZone treatments performed on Saturday, May 11th.
Founder and chief visionary of the brand Jane Wurwand comments, “The bombs went off right outside our original International Dermal Institute on Boylston Street. We have had strong ties to the Boston community for over 10 years and many of us have lived, worked and taught there. That story could have been our story. It is an ongoing nightmare that too many victims and families will be living for the rest of their lives as they try to recover and heal. We all make that journey with them as Boston shows once again that they are patriots, survivors and strong.”
On the evening of April 23, George Schaeffer, founder of OPI Products and CEO of Aloxxi International, celebrated the opening of Los Angeles' Cedars-Sinai Medical Center's Advanced Health Sciences Pavilion. As a thank-you for Schaeffer's generous donations to the hospital, which helped to fund the new pavilion's 2011 construction, the hospital has named the new center's lobby after the beauty industry philanthropist.
Approximately 1,900 patients, guests and staff will pass through the George W. Schaeffer Lobby on the plaza level of the Advanced Health Sciences Pavilion each day. The 11-story, 440,000-square-foot facility offers convenient, state-of-the-art outpatient care and houses Cedars-Sinai’s nationally renowned Heart Institute and Neurosciences Department, all within one healing, eco-friendly building, prominently located on the corner of San Vicente Boulevard and Gracie Allen Drive in Beverly Hills.
“This visionary gift from George Schaeffer demonstrates forward-thinking philanthropy,” said Arthur J. Ochoa, senior vice president for community relations and development. “It provides critical support for novel ideas that foster advanced medical care.”
“Cedars-Sinai is my neighborhood hospital of choice, and the great doctors and staff have provided wonderful care for me and my family; this is my way of saying thank you,” said Schaeffer, who attended the black-tie opening with his wife Irina. “This building will open a new gateway to the Medical Center and bring patients and research together under one roof in a way that is exciting to the hospital and beneficial to patients near and far. I am convinced of the promise of Cedars-Sinai as a leading force in medicine, and it was a privilege to express my faith in the future through this gift.”
The Jurlique U.S. management team hosted a media event at a gallery space in New York City in April to announce the launch of the new and evolved Herbal Recovery Advanced Serum. An update of the cult-favorite formula first introduced 20 years ago, the new serum will be available for retail in spas beginning in August.
Jurlique, known for its natural and organic heritage, creates products from the potent natural ingredients grown and harvested on their certified biodynamic farm in South Australia. The new formula contains 18 different botanical and natural ingredients to protect and revitalize the skin.
The beauty editors and bloggers who attended the event were greeted by a huge table covered with flowers, plants and Jurlique products, and the gallery walls showed a rotating slide show of amazing plant and flower montages from the company’s Australian farm. The evening featured presentations by the management team, fruity and healthy cocktails and mocktails, spring hors d’oeuvres, and a mixing bar at which attendees could select a fragrance and customize their own body oil. The packed room attested to the continued enthusiasm for natural and botanical-based products and services for the spa industry. —Lisa Starr
Toni&Guy rolled out the red carpet for beauty editors and bloggers on April 3 at the Academy and Salons' gorgeously chic facility in Santa Monica, CA, for a Spring/Summer Beauty Forecast “pamper party.” Guests were treated to complimentary blowouts, makeup applications, brow shaping, lash extensions and even skin treatments (thanks to event co-sponsor Dermalogica), in between sips of champagne and nibbles of chocolate-covered strawberries.