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The spa supplier brand and retail resource will work to help spas embrace retail sales and increase profits.
Universal Companies recently announced that the spa supplier brand has acquired À la Mode Partners, a retail resource focused on spa retail products and marketing. À la Mode Partners — the brainchild of Founder and CEO Tracie Wertz and Chief Marketing Officer Bill Barczy — will bring a collective 40 years of retail expertise and products to the Abingdon, Virginia spa supplier.
“À la Mode is a perfect fit for Universal Companies and we are thrilled to welcome them,” says Universal Companies CEO Brenda Elliott. “Bringing Tracie and Bill on board will enhance our mission of delivering innovative spa solutions to maximize our customers’ success. Their background and knowledge in the spa and resort industry combined with the expansive retail collection they bring with them will help our customers embrace retail sales and increase their profits like never before.”
Says Barczy, “Our passion is retail because a spa’s profit is so closely tied to retail. The opportunity is huge, but it’s also challenging because spa operators often don’t have the background, time, or finances to put into retail. We understand that, and so we provide the basic building blocks of retail management: the right principles, products, and promotions at the right time.”
In addition to retail guidance, À la Mode and Universal Companies will be the premiere retail resource for approximately 75 emerging, trendy, and eco-chic brands outside of skin care that inspire spontaneous purchases, client retention, and consumer connection. Wertz says, “This portfolio of products offers variety, promotional opportunities, and seasonal shifts to give you an exciting range of items that will keep your clients coming in frequently. Most of the vendors we work with have strong sustainability stories, are made in the USA, have charitable or community missions, are promotion-savvy, and provide enticing, on-trend products to keep inventory moving.”
Universal Companies customers will get their first look at the new retail offerings when the 2016 edition of The Spa Resource Book is launched next spring. The annual catalog is one of the most comprehensive resources available to spas. In addition to professional products, supplies, and equipment, the 2016 edition will feature more than 40 brands encompassing hundreds of consumer products in a greatly expanded collection designed to provide spas with a multitude of options for increasing revenue through retail sales.
The Luxury Linens provider will be recognized for advancements driving spa industry growth at the 2015 ISPA Conference and Expo.
Comphy Co., an industry leader in luxury linens for spa and home, will be honored by the International SPA Association (ISPA) with an ISPA Innovate Award, presented at the upcoming 2015 ISPA Conference & Expo. The ISPA Innovate Award is given to spa industry leaders with innovative and successful spa-related initiatives.
"We are honored to be recognized with an ISPA Product Innovate Award. Innovation has driven our business since the beginning," said Mia Richardson, Comphy's founder and CEO. "Linens play a significant role in the daily operations of a spa. It is Comphy's mission to ensure spas have only the best spa bedding that is visually pleasing, cost effective, and functional. Most importantly, we want the guest to thoroughly enjoy every minute of their spa experience, including the luxurious linens."
As a former spa director with more than 20 years of industry experience, Richardson recognized a need in the market for visually-pleasing yet cost effective massage table dressings that would satisfy the most discriminating spa-goers. Comphy luxury linens were designed to withstand the rigors of spa operations while providing a soft, lush feel-offering the best in durability, sustainability, design and quality. Most importantly, Comphy linens live up to their name. The luxurious feel of the high-performance, superior quality microfiber is comparable to 600 thread count sheets.
"We are thrilled to celebrate Comphy with an ISPA Innovate Award," said ISPA President Lynne McNees. "Innovation is the driving force behind growth in the spa industry. Recognizing the innovation that is occurring within ISPA's membership will encourage and inspire future ideas."
In addition to technological innovation, Comphy products are an ideal green linen solution. Spa businesses value Comphy's fabric for being durable and light weight, which allows for shorter drying cycles. Comphy fabrics are also wrinkle-free, so they do not require ironing, thus further reducing their environmental load. In a recent study by the Green Spa Network, high performance microfiber was the only material to satisfy all six Sustainable Linens Purchasing Considerations: Fast-drying, durable, anti-bacterial, stain-resistant, absorbent and soft.
The International Dermal Institute (IDI) and the Institute of Integrative Oncology (iiO) partner to offer two informative courses for skin therapists.
The International Dermal Institute (IDI) and the Institute of Integrative Oncology (iiO), a continuing education approved provider, have partnered to offer two classes held exclusively at IDI locations. The classes were developed by the iiO in response to spa professionals who wanted to safely serve the needs of people going through or recovering from cancer treatments.
“Cancer Aware: Client Safety and Lymphedema” is a hands-on two-day class which will teach skin therapists how to safely provide skin care treatments for client’s with a history of cancer treatment who have, or are at risk of developing lymphedema. Lymphedema, swelling of the arms and legs, is a costly, uncomfortable, and disfiguring long-term side effect of many cancer treatments that affects many survivors. It can develop during, immediately after, or even decades after cancer treatment is complete and can be triggered by incorrectly provided skin care treatments and massage applications.
This class will help skin therapists recognize which cancer treatments can cause lymphedema, perform safe skin treatment protocols for clients with or at risk of lymphedema and understand how to communicate this important safety information to their community and increase client base. “Cancer Aware: Client Safety and Lymphedema” will be offered at IDI Los Angeles on October 8-9, 2015 for $220.00. Skin therapists will also receive a certification of completion.
The second class being offered is “Skincare for Oncology Clients,” which introduces skin therapists to the unique and changing needs of this clientele and helps equip these practitioners with the skill and knowledge to provide safe, therapeutic treatments for people in or with a history of cancer treatment.
This three-day training class will explain how cancer starts and spreads, recognize the primary clinical considerations in providing skin care and massage treatments for people in or with a history of cancer, as well as how to make informed choices regarding ingredient and product selection. In addition, skin therapists will identify and work with acupressure points in addressing common cancer treatment-related side effects and evaluating site and pressure modifications that pertain to side effects caused by medical devices, surgical procedures and drug treatments. On the third day, skin therapists will perform a therapeutic oncology skin treatment on someone in or with a history of cancer treatment. Class will be offered at IDI Philadelphia on October 15-17, 2015 and IDI Los Angeles on November 5-7, 2015 for $450.00. Skin therapists will also receive a certification of completion.
Professional skin therapists may register by visiting https://www.dermalinstitute.com/us/ or calling (888) 29-CLASS.
Pevonia's national sales team recently gathered at company headquarters in Daytona Beach, Florida.
Pevonia International, global leader and manufacturer of prestige beauty products, hosted its National Sales meeting on August 10-13 at its corporate offices in Daytona Beach, Florida.
Pevonia International Account Executives converged from all over the United States at the conference, where education, training and recognition were the key focus points. New people and new product introductions where made with the major highlight being the exciting, breakthrough technology set to be unveiled in October during launch of holiday sets. New Account Executives were welcomed and exceptional 2015 sales efforts rewarded throughout the sales meeting.
“Our National Sales Meeting was very special for us this year as we are about to mark a significant milestone: our company’s 25th anniversary,” said Shawn Morgan, Vice President of US Sales for Pevonia International. “Our National Sales Meeting was a key opportunity for Pevonia International Account Executives to meet, share ideas and foster meaningful relationships.”
The National Sales Meeting also included two days of professional skincare training, which provided Pevonia International Account Executives necessary educational tools to effectively train the prestige professional spa accounts across the USA.
“We are able to meet the education needs of our spas in real time and where our customers are,” adds Morgan.
“The ability to respond to the changing demands of customers for more flexible and accessible training is critical to our viability and the hallmark of our business. As a leader in the professional skincare industry, we deliver hybrid classes using our multi- licensed educators and Account Executives along with web technology which provide accessibility at the convenience of our valued customers.”
Spa News: Whitney Lowe, LMT Receives Performance Health/Massage Therapy Foundation 2015 Humanitarian Award
Lowe was honored for his efforts in embracing the power of massage and the mission of the Massage Therapy Foundation to promote education and research while serving others.
Whitney Lowe, LMT was recently presented the 2015 Performance Health/Massage Therapy Foundation Humanitarian Award at this year’s American Massage Therapy Association (AMTA) National Convention held in Pittsburgh, PA in August.
Performance Health, manufacturer and marketer of Biofreeze, Bon Vital', Thera°Pearl, Prossage, TheraBand and Cramer health and wellness products, annually partners with the Massage Therapy Foundation to present this award. Whitney Lowe was honored for his efforts in embracing the power of massage and the mission of the Massage Therapy Foundation to promote education and research while serving others. Marshall Dahneke, Chief Executive Officer, Performance Heath, had the pleasure of presenting the award to Mr. Lowe.
“This is our seventh year honoring the Performance Health / Massage Therapy Foundation Humanitarian Award winner and we look forward to many years to come. I am grateful to the Foundation for their work supporting and elevating the massage profession through research, education and community service, and for partnering with Performance Health to jointly honor individuals that give so much to others,” stated Mr. Dahneke. “This is truly a blessed profession because of the service-minded people it attracts. And Whitney Lowe is another ‘poster child’ of generosity, commitment and leadership.
“Every one of us believes in the power of touch and its ability to bring relief and healing to the human body,” continued Mr. Dahneke. “The power to touch the mind, harnessing the collective capability of many therapists, has an even greater and enduring impact. Combine that with the power to touch the heart, to create a depth of passion for good and you’ve described Whitney; a master of touch, a man who touches the future simply because of what and how and who he teaches.”
Following nine years of post-secondary education, Mr. Lowe authored or contributed to nine foundational books on massage therapy. He has served on numerous advisory and editorial boards and task forces, supporting the advancement of research and promoting improved education across this profession. In addition to the many scholarly books, Mr. Lowe is routinely featured as an author in several professional journals and magazines.
“The Massage Therapy Foundation is pleased to award Whitney Lowe this 2015 Humanitarian Award. He has supported the Foundation in so many ways, with the most recent as an editor for the International Journal of Therapeutic Massage and Bodywork,” added Jerrilyn Cambron, LMT, DC, MPH, PhD, Massage Therapy Foundation President. “Thank you, Whitney, for sharing your knowledge, your kindness and your generosity with the massage therapy profession.”
Upon receiving the award, Mr. Lowe said, “It is a wonderful honor to be recognized by the Massage Therapy Foundation and Performance Health. The massage therapy profession attracts a tremendous number of incredibly dedicated and generous individuals, so I am very grateful to be recognized among them. I am incredibly fortunate to have outstanding work relationships with so many of these individuals over the years and look forward to many more in the future."
In addition to honoring Mr. Lowe at the AMTA Convention, Performance Health donated $2,500 to the Massage Therapy Foundation in his name.
DeLany was recognized for her dedication and commitment to the massage profession and the American Massage Therapy Association.
Performance Health recently announced that Judith DeLany, LMT has been recognized by the American Massage Therapy Association (AMTA) for her dedication and commitment to the massage profession and the American Massage Therapy Association. Ms. DeLany is a long-time supporter of and educator for Performance Health. Ms. DeLany received the AMTA's National Distinguished Service Award at the American Massage Therapy Association National Convention held in Pittsburgh, PA in August.
The award is selected by the AMTA’s National President, Jeff Smoot, and approved by its Executive Committee. Its purpose is to openly honor individuals who have contributed to the massage profession in an outstanding manner and to acknowledge diligent volunteerism done in an altruistic manner.
“We are very proud to have Judith on the Performance Health education team and truly appreciate her devotion to our profession,” stated Lynda Solien-Wolfe, Vice President, Massage & Spa, Performance Health. “She sets a high bar for herself, which result in higher industry standards that benefit us all. Thank you, Judith!”
Ms. DeLany is the founder and director of the International Academy of NeuroMuscular Therapies, a certifying body that sets standards for the training of healthcare practitioners in the use of NMT. She is also the Director of the NMT Center, an educational/training organization that produces more than 80 NMT events nationwide and internationally each year for the healthcare industry.
As an internationally recognized speaker on such topics as chronic pain and myofascial dysfunction, Ms. DeLany has served as a presenter and/or keynote speaker at numerous conventions and conferences in various fields of medicine. She is a published author and currently serves as Associate Editor for Journal of Bodywork and Movement Therapies in addition to being a contributing writer to numerous publications.
“It is an amazing honor to have a spotlight placed on my life work and gratifying to realize that there are those who believe it has made a significant impact,” stated Ms. DeLany. “All the same, I am just a small piece in the big picture. I wholeheartedly share this with the sponsors, office and teaching staff, chapters, companies, and host of others who have supported my projects and educational venues for three decades. Together, with no doubt, we have made a difference.”
Diploma no longer requires prior beauty or spa therapy experience.
CIDESCO, a world standard for Beauty and Spa Therapy with accredited schools in over 33 countries worldwide, has revised entry requirements for its Beauty & Spa Management Diploma as a result of growing demand for management training in the beauty and spa industry.
The CIDESCO Beauty & Spa Management Diploma is now a complete training course which does not require the student to have any previous Beauty or Spa Therapy experience. It encompasses all areas of beauty and spa management enabling the graduate to effectively gain employment within a managerial role in the beauty and spa industry. Previously, study for this Diploma was only available postgraduate to students who held the CIDESCO Beauty or Spa Diploma.
Announcing the changes, CIDESCO President, Anna-Cari Gund says “There has been a growing demand for management skills in beauty and spa businesses and a shortage of people to fill these roles. We recognise that it isn’t always necessary for a manager to have beauty or spa therapy skills and, while we still believe this can be an advantage, we wanted to open up our knowledge and training skills to benefit those people who could be business leaders of the future.”
CIDESCO is also celebrating the first anniversary of the launch of its CIDESCO Spa Therapy Diploma. This month see’s the first group of CIDESCO students from schools in South Africa, Indonesia, India and New Zealand qualify with the prestigious accreditation.
The CIDESCO Spa Therapy Diploma is designed as the perfect stepping stone for students to begin their career in the Spa industry. Giving candidates the information and skill-set needed to efficiently and effectively work in Spas worldwide students do not need any previous Beauty or Spa Therapy knowledge to apply or participate, making the Diploma a standalone Spa Therapy education.
Encompassing all areas of spa, the CIDESCO Spa Therapy Diploma fully equips students with the skills needed to confidently enter the spa industry world-wide. Students are required to complete a course of 600 hours with an additional 200 hours of work experience, finally undergoing a practical and theory examination to fully obtain their diploma. Available to both men and women, training can be completed during the evenings and at weekends for those wanting to study alongside a full-time job and those with a less flexible schedule.
Ms Maya Paranjapye, Principal of the Butic Institute of Beauty Therapy and Hairdressing in Mumbai, India says;
“Our male therapists particularly like this qualification because they do not have to do make-up, manicures, eyebrows and waxing which in their professional work, they never do. The course has 600 hours of training which makes our students much more knowledgeable.”
Ms Maya Paranjapye goes on to comment, “We found the CIDESCO Spa Therapy Diploma was particularly attractive to students who wanted to pursue a career in the spa industry overseas.”
CIDESCO Diplomas include:
- Beauty Therapy Diploma
- Post Graduate Beauty Therapy Diploma (available to qualified therapists with a minimum of three year’s professional work experience)
- Post Graduate Spa Diploma
- Spa Therapy Diploma
- Beauty & Spa Management Diploma
- Post Graduate Aromatherapy Diploma
- Post Graduate Electrical Epilation (Electrolysis) Diploma
- Media Make-up Diploma
Nonprofit organization Polished Girlz hosts prom-style event for children and teens.
Fifteen-year-old founder Alanna Wall’s dream of creating a prom for patients who may not otherwise get the chance to experience one recently came true. The first annual Polished Girlz Ball was held Monday, September 14th at St. Mary’s Hospital for Children in Bayside, NY. Approximately 40 patients experienced the pure joy of turning into princes and princesses, complete with donated bow ties, dresses and crowns and some special celebrity faces, including Arzo Anwar from Bravo TV’s Blood, Sweat & Tears; and Nia Sioux Frazier from Lifetime TV’s Dance Moms.
A royal court of the nail industry was on hand to give back, including essie’s Gino Trunzo as the fairy godfather, and The Painted Nail’s Katie Cazorla as the fairy godmother. Azature provided Wall with a diamond crown valued at $17 million as well as other jewelry she wore for the ball. Other notables included celebrity manicurists Mr. Luis Nails and Mar y Sol Inzerillo. KB Shimmer was the key sponsor for the event and many industry brands, including Orly International, Sephora and NBC Universal, partnered with the nonprofit for the event.
The girls, once in their chosen dresses and crowns, chose their favorite polishes and got manicures prior to the ball, while the boys were given their bow ties. Everyone walked the red carpet and spent the afternoon dancing to the tunes DJ Remo was playing. Other activities included a photo booth and a nail art station. Cupcakes and lemonade were provided for all and everyone left with a goodie bag that marked the occasion.
St. Mary’s Healthcare System for Children is one of only a handful of organizations around the country that is dedicated to providing intensive rehabilitation, specialized care and education to children with special needs and life-limiting conditions. For more information, please visit www.stmaryskids.org.
Since founding Polished Girlz in 2010, Wall and her teams have served close to 12,000 girls with special needs or frequent hospitalizations. For more information on Polished Girlz, please visit www.polishedgirlz.com.
Grande Naturals will donate 50% of its proceeds from the sale of the GrandeTEAL Kit to ovarian cancer organization, T.E.A.L.
In honor of Ovarian Cancer Awareness Month (September), Grande Naturals is aiming to raise $50,000 by the end of the month for T.E.A.L., Tell Every Amazing Lady About Ovarian Cancer Louisa M. McGregor Ovarian Cancer Foundation. This organization is dear to the brand as Customer Service & Sales Associate Marc Tull’s mother passed away from ovarian cancer in 2003. Marc and his family have supported the cause for several years and Grande Naturals is eager to support the organization and help make a difference in women’s lives.
T.E.A.L.'s mission is to decrease mortality rates by helping women identify signs and symptoms of ovarian cancer and urging them to seek medical help at the earliest possible stages. According to the organization, "With ovarian cancer, early is on time, and on time is too late." With this in mind, T.E.A.L.'s main focus remains on prevention, identification, and treatment.
In order to reach their goal of $50,000, Grande Naturals will donate 50% of the proceeds from the sale of the limited edition GrandeTEAL Kit on grandelashmd.com to T.E.A.L.
The GrandeTEAL Kit includes:
- GrandeLASH-MD: A safe and proven formula that helps to improve the appearance of eyelashes in length, fullness, thickness and darkness in 4-8 weeks.
- GrandeMASCARA: A lash boosting formula that gives lashes instant, extreme volume and length plus healthier looking lashes from its peptide blend.
- GrandeLIPS:(Mini-Size) Provides an instant plumping effect in 3-5 minutes and gives your natural lips the appearance of fuller, more youthful lips in 30 days.
The kit retails for $84.95 at grandelashmd.com. In addition, Grande Naturals is also a sponsor of the T.E.A.L. Walk/Run on September 12th in Brooklyn, and is hosting fundraisers at local businesses to support the cause.
For more information about T.E.A.L., please visit http://www.whyteal.org/.
Don't miss your chance to learn everything you need to know from spa industry experts for your most successful year.
Professional skincare brand Repêchage is hosting its annual Champagne Power Lunch on Monday, December 7, 2015. The networking event, designed to educate, motivate, and celebrate skincare professionals, will feature guest speaker Deborah Carver, publisher of DAYSPA magazine.
Deborah is the CEO and President of Creative Age Publications, Inc. Founded in 1971, the company published innovative medical and technical magazines. Deborah redefined the company’s mission in 1990 with the launch of Nailpro magazine. Now focused solely on the beauty industry, Creative Age publishes Nailpro, Dayspa, Beauty Store Business, Beauty Launchpad, The Colorist, Eye Lash, MedEsthetics and Surgical Aesthetics, along with related events, websites, newsletters, ancillary products and the Inspire line of salon styling books.
In addition, presentations will be given by Lydia Sarfati, Repêchage CEO and Founder, and Dori Soukup, President and CEO at InSPAration Management.
Repêchage's Champagne Power Lunch will be held Monday, December 7, 2015 from 11am to 4pm at Repêchage's headquarters in Secaucus, NJ.
For more information, please visit http://www.repechage.com.