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LOOK Style Society, slated to open February 21, will be Las Vegas' first and only all-inclusive beauty destination, offering a variety of services for hair, skin and nails within a single location at Town Square, Las Vegas. The glamorous lounge sets the bar high in the world of hair, makeup and skin boutiques by requiring its stylists to undergo extensive training by some of the leading professionals in the industry. The modern and chic environment is influenced by Hollywood glam, featuring a black and white palette with pops of red and cherry wood as well as a display of an iconic beauty star. LOOK will open in two phases to ensure that guests receive the highest quality of services, treatments and products.
Opening Feb. 21:
Sam Villa's HairShow Blowout Bar: The HairShow Blowout Bar will offer fashion-forward trendsetting services in a contemporary salon setting. All stylists are trained by Sam Villa, known as the “hairdressers’ hairdresser,” whose credentials include 30 years of teaching experience, winner of “Favorite Platform Artist/Educator” at the prestigious Stylist Choice Awards in 2007, 2011 and 2012, education artistic director for Redken 5th Avenue and chairman of his namesake digital education and styling tools company. All beauty professionals taught by Villa are known for speed, consistency and creative finishing services. The blowout bar will feature upside-down parasols hung from the ceiling to offer a chic look. Patrons can choose from a selection of services, including Blowouts ($40), Updos ($70), Wedding Up-Style with consultation and trial ($140),The Starlet Blowout for children 12 years or younger ($30), as well as upgrade options such as Sam Villa’s Signature Treatment ($35), Redken Chemistry System ($20) and more. A HairShow monthly membership and Blowout Bundles are available for purchase. To book appointments, visit www.samvillahairshow.com.
essie Nail Lounge: Serving as the Las Vegas flagship essie Nail Lounge, it is the only location in Las Vegas to offer over 300 color options, including every shade in the essie nail color and essie gel collections. Guests will receive a variety of specialty manicure and pedicure services from highly-skilled and essie-educated nail technicians.
Sunless Tanning by Chocolate Sun: Professionally trained spray tan artists will deliver safe, high-quality, sun-kissed Chocolate Sun tanning treatments within two dedicated suites. Chocolate Sun created the first all-natural, organic sunless tanning solution and retail collection, presenting products that are made with organically grown botanicals and herbs, pure essential oils and all natural preservatives.
The Mezzanine Lounge: The Mezzanine Lounge is designed as an ideal setting for bridal parties, social events, product launches, trunk shows and educational seminars that highlight the latest trends within the ever-evolving beauty industry. The lounge also functions as a photography studio for glamorous portrait shots.
Makeup Lounge: Skilled makeup artisans will create the perfect look for day, night or special occasions. Seating up to four guests at once, the lounge will include unique specialty products for all-over face coverage, eyes and lips as well as lash applications and skin care consultations.
Salon Loft: Salon Loft will feature eight stylist stations to offer haircuts and colors while providing an overlook of the trendsetting venue.
The Beauty Boutique: The Beauty Boutique is a retail floor offering a wide selection of beauty products for hair, skin, nails and body. Brand such as Kérastase Paris, Shu Uemura Art of Beauty, Pureology, Redken, Moroccanoil, SkinCeuticals, Sothys Paris and essie will be available for purchase.
LOOK Café: Inspired by a classic French bistro, LOOK Café will seat 12 and serve gourmet Nespresso, Suja Juice, Harney & Sons Fine Tea, a curated selection of artisan chocolates and bakery items from Chocolate and Spice Bakery.
In addition, LOOK will continue to better service its clientele with an expansion slated for this spring. Phase two of the beauty destination’s opening will feature personal consultations for non-surgical and laser face and body cosmetic procedures at The MedSpa by Dr. Orna Fisher, M.D.; waxing services, facials and anti-aging treatments at The Skin Spa, and precision haircuts and creative styling by highly sought after hairstylists in the private SOCIETY Suites & Stations.
To book a reservation or for a full list of services and products at LOOK Style Society, please call 702.712.4345or visit http://www.LOOK-StyleSociety.com.
To book a reservation or for additional information regarding Sam Villa’s HairShow Blowout Bar, please call 702.712.4348 or visit www.samvillahairshow.com.
[Image courtesy of Glow Communications]
More than 200 members of the Dermalogica “tribe” in Atlanta, GA celebrated with the brand’s visionary co-founder and owner, Jane Wurwand as well as other company leaders at the recent gala opening of the new hybrid Learning Center located in the historic Atlantic Station area.
During her opening remarks to welcome the guests, Wurwand expressed enthusiasm for the importance of immersing retail customers in the brand experience, and allowing them to see the professional in training and in action. “The professional skin therapist, not our ingredient formulations, is the hero in our industry,” she said. “Great products are important, but even the best formulations in the world will not help you achieve the desired results if you don’t know how to use them. We have brought the expertise of the skin care therapist out of the treatment room and into the spotlight! We’re very excited about our transparent business model, which invites the consumer to observe classroom learning and allows the consumer to be educated in the process.”
Local stockists, professional skin therapists, students preparing for their licensing exams, skin care industry professionals and media from the area gathered at the 2,500 square foot space on 19th Street on the northwestern edge of Midtown Atlanta to celebrate the innovative new consumer-centric location which merges consumer education, sales and professional training all under one roof. Representing both Dermalogica and The International Dermal Institute, Wurwand was joined by Dr. Diana Howard, Vice President of Research and Development and Global Education, and Heather Hickman, Senior Director of U.S. Education. The Dermalogica team mingled with guests, who enjoyed hors d’oeuvres, gift bags, complimentary Face Mapping and product sampling at the Skin Bar. Hickman commented, “Everybody wins with Dermalogica’s hybrid approach. We are proud to give skin therapists the respect they deserve, and we are confident that customers will learn a great deal about their skin in the process.”
The new learning center located at 232 19th Street NW, Suite 7130, Atlanta, GA 30363 opened in late January, 2014. The space includes a 1,200 square foot classroom and 600 square foot retail area, situated on the historic site of the Atlanta Steel. The large interactive classroom features smartboard technology, with Apple TV video streaming, Wi-Fi access and energy-conserving LED light fixtures. Dermalogica is expected to announce the opening of additional hybrid locations in cities across the U.S. in 2014.
[Images courtesy of Dermalogica]
Horst Rechelbacher, founder of Aveda and Intelligent Nutrients died at the age of 72 following a battle with cancer.
Rechelbacher’s career in beauty and skin care spanned nearly 60 years, beginning when he was only 14 years old. The young Austrian native took on a three-year apprenticeship in the hair industry, after which he decided to spread his wings and take his chances as a stylist in the U.S. It was there that he would come to found Aveda, the global, plant-based cosmetic company with roots in Ayurvedic principles. “He brought holistic beauty to the industry, connecting hair, face and body as one,” said Dominique Conseil, global president of Aveda. After two decades of growing Aveda into a world-renowned brand, Rechelbacher sold the company in 1997 to Estee Lauder for $300 million.
In 2008 Rechelbacher launched health and beauty company Intelligent Nutrients. The company is committed to delivering products with organic, non-toxic, food-based ingredients.
In addition to being an industry leader, Rechelbacher was also an established author, having written four books on the beauty philosophies and principals in which he so strongly believed--Minding Your Business, Rejuvenation, Aveda Rituals and Alivelihood. Some of Rechelbacher’s additional achievements include:
• October 2009—The President of Austria awards him the “Decoration of Honour in Gold for Service to the Republic of Austria” for his exemplary representation of an Austrian business leader
• 2009—speaker at TEDIndia
• 2008—Inducted into Minnesota Business Hall of Fame by Twin Cities Business Magazine as one of Minnesota’s most accomplished business leaders of all time
• 2007—Presented with Crystal Award from the International Congress of Esthetics and Spa
• 2007— Received the Rachel Carson Award for a Lifetime Commitment to Environmental Ethics & Integrity
• 2007—Honored as an Industry Innovator & Legend for lifetime contribution to the cosmetology industry by the Spa & Salon Professional Association Incorporated
• 2005 and 1995 —Voted one of the most influential environmentalists in the U.S. by Vanity Fair magazine
• 2004—Founding member of the Organic Center for Education, Research and Promotion
• 2004—Received Lifetime Achievement Award from the North American Hairstyling Awards
Rechelbacher is survived by his wife, Kiran Stordalen; his daughter, Nicole Thomas, Nicole's husband Peter Thomas; his son Peter and wife Mindy Rechelbacher; and his grandchildren, Emma, Richard, Ruby and Jada.
[Image: Intelligent Nutrients]
Though the buzz and curiosity about IBX started to spread at the beginning of January, Famous Names kept priorities focused on the United States domestic launch of IBX at the International Salon and Spa Expo in Long Beach, California.
The team spent the weekend chatting to professionals and executing demos for anyone who asked. Famous Names says they were overwhelmed by the positive feedback, and especially thrilled that so many technicians coming through the booth had already heard about IBX. Nail techs shared that they are excited about how IBX will help their clients’ nails and grow their businesses. With interests piqued, Linda Nordstrom and Marti Manning were the true MVPs of the booth—-they strengthened nails for three full days of demos.
Famous Names plans for the new nail strengthener and repair treatment to be an industry game changer!
[Image courtesy of Famous Names]
SpaEquip, Inc. announces the launch of The Gift of Spa, a new non-profit program that will provide spa services to the underprivileged or people in need who might otherwise never experience the healing benefits of spa treatments. Spas who buy from SpaEquip and chose to participate in the program will receive an annual 2% reimbursement of their total purchases, which they will in turn match to total 4%, and provide spa services of equal value to a local charity of their choice.
SpaEquip founder, Philippe Therene, was inspired to create the program after discussing “give back” initiatives within the spa industry with Rona Berg, Editor-In-Chief of Organic Spa magazine at a Green Spa Network Conference, as well as after listening to keynote speaker Blake Mycoskie, Tom’s Shoes founder, at the ISPA conference. To increase the amount in spa services offered to charities such as homeless and battered women’s shelters, organizations that help struggling single moms and dad, cancer patients, underprivileged teens, and other populations for whom a spa treatment might be out of reach, spas will have the option of asking other local businesses and organizations to match the 2% and increase the in-kind donation. The spa services can be performed either at the spa, at the charity’s location, or at a 3rd party location within the community.
“A spa experience always has a positive impact on my life,” says Philippe Therene of SpaEquip. “Many people don’t have that chance. Through my business I wanted to find a way for under-served individuals to enjoy
this experience, feel better about themselves and hopefully enjoy a better life. I think The Gift of Spa can help accomplish this. I am looking forward to partnering with many of our clients to spread the positive impact of spa experiences wherever possible.”
Michele Loobey-Gertsch of Akela Spa added, “Akela Spa of Deadwood is pleased to be part of The Gift of Spa. We will be introducing the “Healthy Image” program to an adolescent population who are challenged with acne. We realize what an opportunity our industry has been given to touch the lives of underprivileged students during a challenging period of life.”
The Gift of Spa is ready to launch and will be offered to spas across the country as an outreach to charitable organizations and the people they serve. For more information on how your spa can participate in The Gift of Spa Program, contact Philippe Therene at (707) 737-1112 or email firstname.lastname@example.org.