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Dermalogica Opens New Hybrid Learning Center in Atlanta

Dermalogica Opens New Hybrid Learning Center in Atlanta

Dermalogica Founder and Co-Owner, Jane Wurwand, welcomes guests at the grand opening of Dermalogica in Atlanta located in the heart of MidTown.

More than 200 members of the Dermalogica “tribe” in Atlanta, GA celebrated with the brand’s visionary co-founder and owner, Jane Wurwand as well as other company leaders at the recent gala opening of the new hybrid Learning Center located in the historic Atlantic Station area.

During her opening remarks to welcome the guests, Wurwand expressed enthusiasm for the importance of immersing retail customers in the brand experience, and allowing them to see the professional in training and in action. “The professional skin therapist, not our ingredient formulations, is the hero in our industry,” she said. “Great products are important, but even the best formulations in the world will not help you achieve the desired results if you don’t know how to use them. We have brought the expertise of the skin care therapist out of the treatment room and into the spotlight! We’re very excited about our transparent business model, which invites the consumer to observe classroom learning and allows the consumer to be educated in the process.”

Local stockists, professional skin therapists, students preparing for their licensing exams, skin care industry professionals and media from the area gathered at the 2,500 square foot space on 19th Street on the northwestern edge of Midtown Atlanta to celebrate the innovative new consumer-centric location which merges consumer education, sales and professional training all under one roof. Representing both Dermalogica and The International Dermal Institute, Wurwand was joined by Dr. Diana Howard, Vice President of Research and Development and Global Education, and Heather Hickman, Senior Director of U.S. Education. The Dermalogica team mingled with guests, who enjoyed hors d’oeuvres, gift bags, complimentary Face Mapping and product sampling at the Skin Bar. Hickman commented, “Everybody wins with Dermalogica’s hybrid approach. We are proud to give skin therapists the respect they deserve, and we are confident that customers will learn a great deal about their skin in the process.”

The new learning center located at 232 19th Street NW, Suite 7130, Atlanta, GA 30363 opened in late January, 2014. The space includes a 1,200 square foot classroom and 600 square foot retail area, situated on the historic site of the Atlanta Steel. The large interactive classroom features smartboard technology, with Apple TV video streaming, Wi-Fi access and energy-conserving LED light fixtures. Dermalogica is expected to announce the opening of additional hybrid locations in cities across the U.S. in 2014.

[Images courtesy of Dermalogica]

Spa News: Aveda Founder Horst Rechelbacher Dies

Spa News: Aveda Founder Horst Rechelbacher Dies

Aveda Founder Horst Rechelbacher

Horst Rechelbacher, founder of Aveda and Intelligent Nutrients died at the age of 72 following a battle with cancer.

Rechelbacher’s career in beauty and skin care spanned nearly 60 years, beginning when he was only 14 years old. The young Austrian native took on a three-year apprenticeship in the hair industry, after which he decided to spread his wings and take his chances as a stylist in the U.S. It was there that he would come to found Aveda, the global, plant-based cosmetic company with roots in Ayurvedic principles. “He brought holistic beauty to the industry, connecting hair, face and body as one,” said Dominique Conseil, global president of Aveda. After two decades of growing Aveda into a world-renowned brand, Rechelbacher sold the company in 1997 to Estee Lauder for $300 million.

In 2008 Rechelbacher launched health and beauty company Intelligent Nutrients. The company is committed to delivering products with organic, non-toxic, food-based ingredients.

In addition to being an industry leader, Rechelbacher was also an established author, having written four books on the beauty philosophies and principals in which he so strongly believed--Minding Your Business, Rejuvenation, Aveda Rituals and Alivelihood. Some of Rechelbacher’s additional achievements include:

• October 2009—The President of Austria awards him the “Decoration of Honour in Gold for Service to the Republic of Austria” for his exemplary representation of an Austrian business leader

• 2009—speaker at TEDIndia

• 2008—Inducted into Minnesota Business Hall of Fame by Twin Cities Business Magazine as one of Minnesota’s most accomplished business leaders of all time

• 2007—Presented with Crystal Award from the International Congress of Esthetics and Spa

• 2007— Received the Rachel Carson Award for a Lifetime Commitment to Environmental Ethics & Integrity

• 2007—Honored as an Industry Innovator & Legend for lifetime contribution to the cosmetology industry by the Spa & Salon Professional Association Incorporated

• 2005 and 1995 —Voted one of the most influential environmentalists in the U.S. by Vanity Fair magazine

• 2004—Founding member of the Organic Center for Education, Research and Promotion

• 2004—Received Lifetime Achievement Award from the North American Hairstyling Awards

Rechelbacher is survived by his wife, Kiran Stordalen; his daughter, Nicole Thomas, Nicole's husband Peter Thomas; his son Peter and wife Mindy Rechelbacher; and his grandchildren, Emma, Richard, Ruby and Jada.

[Image: Intelligent Nutrients]

The IBX Buzz at ISSE Long Beach

 The IBX Buzz at ISSE Long Beach

Though the buzz and curiosity about IBX started to spread at the beginning of January, Famous Names kept priorities focused on the United States domestic launch of IBX at the International Salon and Spa Expo in Long Beach, California.

The team spent the weekend chatting to professionals and executing demos for anyone who asked. Famous Names says they were overwhelmed by the positive feedback, and especially thrilled that so many technicians coming through the booth had already heard about IBX. Nail techs shared that they are excited about how IBX will help their clients’ nails and grow their businesses. With interests piqued, Linda Nordstrom and Marti Manning were the true MVPs of the booth—-they strengthened nails for three full days of demos.

Famous Names plans for the new nail strengthener and repair treatment to be an industry game changer!

[Image courtesy of Famous Names]

SpaEquip Announces New, Non-Profit Organization: The Gift of Spa

SpaEquip Announces New, Non-Profit Organization: The Gift of Spa

SpaEquip, Inc. announces the launch of The Gift of Spa, a new non-profit program that will provide spa services to the underprivileged or people in need who might otherwise never experience the healing benefits of spa treatments. Spas who buy from SpaEquip and chose to participate in the program will receive an annual 2% reimbursement of their total purchases, which they will in turn match to total 4%, and provide spa services of equal value to a local charity of their choice.

SpaEquip founder, Philippe Therene, was inspired to create the program after discussing “give back” initiatives within the spa industry with Rona Berg, Editor-In-Chief of Organic Spa magazine at a Green Spa Network Conference, as well as after listening to keynote speaker Blake Mycoskie, Tom’s Shoes founder, at the ISPA conference. To increase the amount in spa services offered to charities such as homeless and battered women’s shelters, organizations that help struggling single moms and dad, cancer patients, underprivileged teens, and other populations for whom a spa treatment might be out of reach, spas will have the option of asking other local businesses and organizations to match the 2% and increase the in-kind donation. The spa services can be performed either at the spa, at the charity’s location, or at a 3rd party location within the community.

“A spa experience always has a positive impact on my life,” says Philippe Therene of SpaEquip. “Many people don’t have that chance. Through my business I wanted to find a way for under-served individuals to enjoy
this experience, feel better about themselves and hopefully enjoy a better life. I think The Gift of Spa can help accomplish this. I am looking forward to partnering with many of our clients to spread the positive impact of spa experiences wherever possible.”

Michele Loobey-Gertsch of Akela Spa added, “Akela Spa of Deadwood is pleased to be part of The Gift of Spa. We will be introducing the “Healthy Image” program to an adolescent population who are challenged with acne. We realize what an opportunity our industry has been given to touch the lives of underprivileged students during a challenging period of life.”

The Gift of Spa is ready to launch and will be offered to spas across the country as an outreach to charitable organizations and the people they serve. For more information on how your spa can participate in The Gift of Spa Program, contact Philippe Therene at (707) 737-1112 or email

Spa Week Announces Second Annual Louboutin Giveaway

Spa Week Announces Second Annual Louboutin Giveaway

It’s no secret that this month is all a-buzz with Valentine’s Day just around the corner, and Spa Week is going one step further by getting to the “heart” of the matter. In addition to being the season of love, February is American Hearth Month, an effort by the American Heart Association to spotlight the importance of heart health, and for the second year in a row, Spa Week is helping raise awareness through its "Heart Over Heels" Giveaway.

Now through March 17th, visitors to will have the opportunity to promote healthy heart awareness in style by entering to win the grand prize: a pair of signature Christian Louboutin Simple Pumps. One winner will turn heads with this highly coveted, red-lacquered prize, while a runner-up will receive a prize package of beauty luxuries that will leave her feeling red-hot from head to toe!

The winner of the runner up prize will experience the renowned Red Door Spa at home with skincare and body care products from Red Door Spa Professional including the Revitalizing Foaming Gel Cleanser, Illuminating Vitamin C Activator, Cranberry Enzyme Exfoliator, Age Defense Multi-Peptide Moisturizer, Olive Oil Moisturizing Salt Scrub, Olive Oil Moisturizing Body Cream and Ultra Healing Body Balm. Complete that glowing complexion with the perfect pout courtesy of Obsessive Compulsive Cosmetics’ legendary Lip Tar in three top-selling red shades, followed by a lustrous coat of cocktail inspired nail lacquer from Nailtini. Last, but not least, make a statement with styling products from Big Sexy Hair to really stand out in the crowd.

Spa Week will donate 25 cents to the American Heart Association for every entry received from the Second Annual Heart Over Heels Giveaway.

For more information, and to enter for your chance to win, please visit

TerraCycle's Zero Waste Program Helps Spas Go Green

TerraCycle's Zero Waste Program Helps Spas Go Green

Spa owners and employees regularly transform clients, but now they can transform the spa itself to become a zero waste establishment. By joining the Zero Waste program from recycling pioneer TerraCycle, spa owners can collect and recycle everything from empty product tubes and bottles, old brushes and combs, latex gloves and even human hair.

TerraCycle offers a several Zero Waste Boxes that can help salons reduce their environmental impact.

These include:

Personal Care Accessories Box, which hold brushes, combs, pics, clips, bobby pins, hair ties, empty shampoo and conditioner bottles and caps, gel packaging, non-pressurized hair spray bottles, wax jars, pomade tins, hair dye packaging, blow-dryer attachments like combs and diffusers, and pedicure kits.
Nitrile and Latex Gloves Box, which holds gloves used for hair color application or pedicures
Human Hair Box, which holds clippings, extensions or wigs made of human hair

Zero Waste Boxes can be purchased at for $27.70 to $103.95, depending on the size. Once salon owners receive a box for the waste stream of their choosing, they can start collecting. Once the box is full, it is shipped to TerraCycle for processing. The shipping cost is included in the price.

According to Tamara Jercha, Sustainability Consultant and Founder of the National Association of Eco-Friendly Salons and Spas, “There was a time when eco-friendly salons and spas were considered innovators. But when market demand leads CEOs of large corporations to go beyond compliance and leave the earth a better place, the professional salon industry cannot lag behind. It is time for this billion dollar industry, capable of influencing all others by the shear multitude of people it comes in contact with daily, to lead by example, create and implement sustainable business practices.”

For more information, please visit .

[Image: Thinkstock]

National Aesthetic Spa Network Event Honors Dr. James Fulton, Jr.

National Aesthetic Spa Network Event Honors Dr. James Fulton, Jr.

Pictured left to right: Janet McCormick, Kelly Fulton-Kendrick, Barbara Marzulli, Michael Q. Pugliese

Doctor James Fulton, Jr., world-renowned dermatologist, is credited with hiring the first aesthetician on his medical team, was a co-developer of Retin-A and benzyl peroxide and co-founded the Vivant Skin Care line of products.

National Aesthetic Spa Network (NASN) recently honored Dr. Fulton at their 10th anniversary conference in Del Rey, FL. “Dr. Fulton did so much for our industry during his lifetime; we have a lot to thank him for and NASN is here to do that today,” said Denise R. Fuller, Founder of NASN. During the presentation, Michael Q. Pugliese, CEO, Circadia by Dr. Pugliese, Bethal, PA, spoke about the positive influence Dr. Fulton had on him and the industry, while Barbara Marzulli, owner of The Sanctuary at Traditions in Port St. Lucie, FL, and one of the first estheticians Dr. Fulton hired, said she attributes the success and longevity of her career to what she learned from him. Fulton’s daughter, Kelly Fulton-Kendrick, CEO of Vivant Skin Care accepted the award on Dr. Fulton's behalf.