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PBA Members Advocate for Salon-Friendly Legislation

More than a dozen PBA members and executives from beauty companies across the U.S. joined forces on Capitol Hill Thursday, October 13 for the 2011 PBA Lobby Day with the goal to speak with one voice and advocate for salon-friendly legislation on the federal level. The team, which included ICA members Scott Buchanan and Oliver Steinnagel, discussed the importance of the Small Business Tax Equalization and Compliance Act, commonly known as the FICA Tip Tax Credit, for the professional beauty industry.

Every salon/spa professional, including practitioners and salon/spa owners, is required by federal law to report tips as part of their income. Compliant beauty professionals not only report tip income but also pay the required FICA (social security and Medicare) taxes on those tips. This legislation has been at the top of PBA’s political agenda for several years and many advances have been made.

"Last year our Bill was introduced in both the House and Senate and it’s all because of the hard work and dedication of industry advocates," said Myra Irizarry, PBA Director of Government Affairs. "But this is only the beginning. There is still a lot of work to be done to get this legislation passed into law."

With economic recovery following the recession at the top of most politicians’ minds, the current political landscape offers several opportunities as well as setbacks to getting the FICA Tip Tax Bill passed.

"Not getting involved is handing over a check every year to the federal government for taxes on money that you, as the employer or business owner, did not earn, do not profit from and that you can’t use to grow your business," said Serena Chreky, PBA Government Affairs advocate and owner of Andre Chreky Salon in Washington, D.C.

The professional beauty industry is the second highest tipped industry in the U.S., just behind the restaurant industry. Congress has segmented the restaurant industry by allowing them since 1993 to claim a dollar-for-dollar FICA Tip Tax Credit on employee tip income. Salon and spa owners pay on average $11,000 in taxes per year on employee tip income, income that the owner doesn’t benefit from.

"This issue creates a trickle-up effect," said Joe Kendy, Sen. Vice President and General Counsel for Shiseido. "Everyone is affected, from students to stylists to salon owners, from the smallest distributor to the largest manufacturer."

Compliance is a responsibility under federal law. Every working professional is required to report their full income, including tips, whether they are a business owner, employee, or licensed contractor. Failing to correctly report full income undervalues Bureau of Labor and Statics reporting on the average cosmetology salary, which in turn lowers available federal loans for cosmetology students. It also reduces the potential to receive personal loans for large items such as vehicles, homes and small business loans. Additionally, under-reporting opens the door to IRS audits that could lead to legal action and thousands of dollars in IRS fines and legal fees.

"Because my team is compliant and reports their actual income, several of them have been able to secure large loans for cars and mortgages, including a 26-year-old stylist who just purchased her first home completely on her own," explained Tiffany Conway, owner of CoCo Cheveux Salon in Portland, Maine and a PBA Government Affairs advocate.

How to Get Involved:

• Join the PBA Grassroots Movement

• Sign On to PBA’s letter to Congress

• Stay Informed. Be a PBA Government Affairs Advocate

Build your spa business with spa marketing and spa management tips • Read about professional spa products • Enter for a chance to win spa skincare, face & facial products, skin cleansers and more • Subscribe to DAYSPASubscribe to DAYSPA's eNewsletter 

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Sherri Jessee to Provide Hair Services for Miss Virginia USA 2012 and Miss Virginia Teen USA 2012

Catherine Muldoon, Sherri Jessee, Elizabeth Coakley

Hair and makeup artist Sherri Jessee is now the preferred stylist for Miss Virginia USA 2012 and Miss Virginia Teen USA 2012. Sherri will be consulting with the winners and providing hair care products and services throughout their reign. In addition, Sherri created the hair and makeup looks for Miss Virginia USA Executive Director, Kim Nicewonder Johnson and Pageant Host, Lauren Barnette at the November 5 pageant.

Related: Prize Panel

Luis Alvarez Receives First Annual Leo Passage Educator of the Year Award

Luis Alvarez, hairdresser, educator, photographer, entrepreneur and all-round Renaissance man, received the first annual Leo Passage Educator of the Year Award October 16, 2011 at Intercoiffure’s Fall Atelier in New York City. The award, established this year in memory of long-time Intercoiffure member Leo Passage, acknowledges the contributions of those ICA members who have made outstanding contributions to education.

“Luis Alvarez has worked tirelessly to improve hair professionals’ lives through education,” notes President Lois Christie. “As anyone who’s ever attended an Intercoiffure event knows, you always leave the classroom better equipped for your career.”

The Leo Passage Educator of the Year Award is part of President Lois Christie’s drive to revitalize Intercoiffure’s commitment to education. In 2011, she introduced the Rising Star Competitions, in which the top cosmetology schools in North America sent their best students to ICA’s Spring Symposium to compete. The 2012 Competitions will be directed by Vivienne Mackinder and sponsored by BSG.

Alvarez has been honored by Intercoiffure Mondial and was appointed Knight of the Ordre de la Chevalerie. Currently, Alvarez serves as VP of Creative and Education for Aquage, the company he co-founded with Dennis Lubin in 1998.

Leo Passage, 1936 – 2011, founded Pivot Point International, Inc. in 1962. “The Pivot Point educational vision has had a tremendous impact on students and professionals around the world,” says ICA President Lois Christie. “They not only revolutionized the theory of hair design education, but also expanded its influence by establishing the largest educational chain in the cosmetology industry.” 

Intercoiffure America/Canada recognized Pivot Point’s impact on the beauty industry in 2008 when the association awarded Leo and Robert Passage the coveted “Visionary of the Year” Award, in recognition of their revolutionary approach to hair design education and commitment to elevating the cosmetology industry through lifelong learning.

Veronica's in Malibu Hosts Operation Smile Premiere for "A Cure to War"

Veronica Skin and Body Care Center: Operation Smile Premiere

Director- Patrick Heaphy, Founder-Kathy Magee, Spokesperson-Roma Downey, Veronica Barton Schwartz, Actor & Narrator-Craig T. Nelson, Founder-Dr. Bill Magee

Veronica Skin and Body Care Center in Malibu, California hosted the Operation Smile Premiere for “A Cure to War,” narrated by Craig T. Nelson on September 21, 2011. The event was an inspirational tribute to the phenomenal organization that has contributed to restoring relations with Vietnam and helped so many children around the world keep smiling. Veronica commented, “I have a very strong affinity for Operation Smile and the work that they do. I was thrilled to make the connection to Craig T. Nelson who so graciously agreed to narrate this important documentary. We have held several fundraisers at our Spa and so many of our clients and friends have come out to support this organization because the work that they do is so meaningful and impressive.”

“A Cure to War” was directed and produced by Patrick Heaphy. Musicians David Palmer, Chuck Kentis and Tinh Mahoney provided an original score. The film uniquely weaves the stories of seven individuals, whose independent efforts would help to rebuild relations between Vietnam and the United States, recover the remains of soldiers lost in the Vietnam War, and bring smiles to tens of thousands of Vietnamese children and their families by providing access to free surgical healthcare.

For more information about Operation Smile’s global efforts, please visit

A screener of the film for media is available for viewing at

Build your spa business with spa marketing and spa management tips • Read about professional spa products • Enter for a chance to win spa skincare, face & facial products, skin cleansers and more • Subscribe to DAYSPASubscribe to DAYSPA's eNewsletter

Eminence Wins Ernst & Young Entrepreneur of the Year Award

Attila and Boldijarre Koronczay

Attila and Boldijarre Koronczay

Congratulations to Éminence Organic Skin Care founders Attila and Boldijarre Koronczay for winning an Ernst & Young Entrepreneur of the Year 2011 Award which honors the spirit and contribution of entrepreneurs around the world!

Close to 1,500 guests gathered at the Vancouver Convention Centre to honor the best and brightest entrepreneurs. Past winners of this prestigious award have included Guy Laliberté of Cirque du Soleil, Donald Triggs of Vincor International and John Mackey of Whole Foods Market. Amidst incredible competition, Attila and Boldijarre walked away with the Entrepreneurs of the Year award in the category of products and services.

Related: Behind the Scenes Video: The Making of Éminence | Rewarding New Website

Lumos Instant Impact Bottom Coat Wins Best Base Coat at UK Elle Awards

DAYSPA congratulates Famous Names for winning Best Base Coat at the UK Elle Awards for Lumos Instant Impact Bottom Coat.

Linda Nordstrom, CEO and Founder of Famous Names, says, "We are blown away by the wonderful response from UK professional nail artists to our Lumos offerings. This is our very first award and hopefully one of many!"

Dr. Howard Murad Hosts The Art of Giving

Dr. Murad

Dr. Howard Murad

On October 27, 2011, Dr. Howard Murad, CEO and founder of Murad Inc., will be hosting the annual Art of Giving at the Redondo Beach Performing Arts Center. Dr. Murad's paintings will be auctioned and all proceeds will be donated to the charity of the buyer’s choice.

Last year, community leaders, art aficionados and the local community previewed and purchased 30 of Dr. Murad’s works of art. The event raised over $25,000 for over 70 local and national charities, such as OneHope Foundation, Susan G. KomenFoundation OC Chapter, Big Brothers and Big Sisters of Los Angeles, Crohn's & Colitis Foundation of America and CEW Foundation Cancer and Careers, amongst others.

Dr Murad explains, "I hope that my work will inspire endless opportunities to create and share joy through art, the people we touch and the good we do for our planet and its people."

For more event details, please visit

Calling All Makeup Artists Talent Showcase and Makeup Competition

YOUR NAME Professional Brands announces the first ever Calling All Makeup Artists talent showcase and makeup competition to be held in New York City on October 3, 2011.

YOUR NAME, a private label cosmetics brand for the salon and spa industry, will sponsor six up-and-coming artists in the opportunity of a lifetime. They will partake in a day-long photography makeup workshop led by renowned makeup artist David Maderich, during which each contestant will be charged with creating an interpretation of YOUR NAME’s Spring 2012 collection. Each rendition will be captured by acclaimed photographer Roberto Ligresti and handed over to a panel of beauty industry veterans to evaluate and select one lucky winner. Finally, agency representative Russell Halley will be on hand to offer his tips to each contestant on how they can make sure their book gets noticed.

In addition to receiving invaluable professional education, each contestant will receive a collection of best selling YOUR NAME products, editorial-quality photographs for their portfolio, and the chance to be included in the Spring 2012 YOUR NAME brochure. The winner may also be featured online and in participating industry magazines.

“YOUR NAME has a long-standing commitment to supporting makeup artists in their professional and creative development and with the launch of Calling All Makeup Artists we’re adding a exciting new layer to that support,” says Brenda Gallagher, Director of Sales. “YOUR NAME is proud to offer makeup artists the chance to learn alongside incredibly successful beauty professionals and to engage in a healthy competition that cultivates creativity and passion in a way that frequently falls to the sidelines in daily business.”

October 3, 2011

Roberto Ligresti’s Photography Studio

◦ Julie Keller, Editor-In-Chief, American Spa
◦ Maggie Mulhern, Beauty and Fashion Director, Modern Salon
◦ Michelle Lapidos, Director of Social Media & Editor of Spa Week Daily, SPA WEEK
◦ Vivienne Mackinder, world-renowned hairstylist and Fashion Director for Intercoiffure

The (Newly Widespread) Gift of Spa and Wellness

Spa gift cards are going mainstream this holiday season! Thanks to a partnership announced today between Spa Week Media Group and Incomm, the world's largest distributor of gift cards, major retailers Target, Sam's Club, CVS and Rite Aid will soon carry the exclusive Spa and Wellness Gift Card (pictured) in more than 18,000 locations nationwide.

Target, Sam's Club and Rite Aid will carry the cards in denominations of $25 and $50. At CVS, an exclusive variable load option will allow purchasers to put $25 to $500 on cards. They can be used at more than 4,000 participating spas anytime, not just during Spa Week, and won't ever expire. Card recipients can visit and search participating spas by zip code, state or city.

The listing is free for all spa owners who are interested in participating. Just visit Spa Week's website, fill out a contact form and a company representative will get you signed up and listed, usually within 24 hours!

A Partnership to Remember

Sothys Beauty Garden collection

Though October typically sees the spa industry awash in pink ribbons honoring Breast Cancer Awareness, Sothys will also be reaching out to another segment of the cancer-stricken population: adolescents.

From October 1 through November 14, the skincare company will donate 10% of all sales on products in its Beauty Garden collection to A Prom to Remember, a 501(c)3 charity raising funds to give teenage cancer patients a memorable high school prom experience by providing free formal attire and limousine transportation, and facilitating red carpet-style arrivals.

Sothys' Beauty Garden collection bears ECOCERT certification and includes face and body care products. For more information, visit Sothys.