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American International Industries Acquires Model in a Bottle

Image courtesy of Model in a Bottle

The acquisition further expands the brand's portfolio as a leader in manufacturing and distribution.

American International Industries (A.I.I.), a leading manufacturer and worldwide distributor of beauty products, recently announced its acquisition of cosmetics company, Model in a Bottle. The acquisition comes just one year after A.I.I.'s purchase of Hollywood Fashion Secrets, further cementing the company’s place as an industry leader in beauty and style essentials.

“Like other brands in our portfolio, Model in a Bottle offers innovative products with a fast-growing and loyal customer base. With this acquisition we broaden our portfolio into the cosmetics category, adding dimensions to our current product offerings,” said Zvi Ryzman, President of A.I.I. “We believe it has great potential and with our wide distribution channels and expertise in growing niche brands, we anticipate a long and happy future for A.I.I. and Model in a Bottle.”

Model in a Bottle products include a range of makeup sealing products including the widely-recognized Original Makeup Setting Spray, Eyebrow Sealer and Lipstick Sealer. Visit www.modelinabottle.com to view the complete line.

Blythin Leggett, LMT Receives the 2016 Performance Health FSMTA Humanitarian Award

Left to right: Jane Hyde Kordish, LMT (2015 award recipient); Lynda Solien-Wolfe, Vice President, Massage & Spa, Performance Health; Blythin Leggett, LMT; Leiah J. Carr, LMT, President, FSMTA Photo courtesy Action Jackson & FSMTA; Image courtesy of Performance Health

Leggett was presented with the prestigious award for her work with military veterans at the Florida State Massage Therapy Association’s Annual Convention

Blythin Leggett, LMT was presented the Performance Health FSMTA Humanitarian Award at this year’s Florida State Massage Therapy Association’s Convention and Trade Show. Performance Health, manufacturer and marketer of Bon Vital', Biofreeze, Prossage, TheraBand, Cramer and Thera°Pearl health and wellness products, honors individuals annually in the massage therapy industry for their efforts in improving the welfare of their clients and demonstrating selfless devotion to others. This is the fourteenth year Performance Health and the FSMTA have presented this award.

“We are once again grateful for the opportunity to partner with the FSMTA to honor someone who quietly gives back so much to others,” stated Marshall Dahneke, President, Performance Health. “I love the heart of this profession and of its practitioners, and selecting just one person to honor among so many worthy choices is never easy. However, Blythin is another ‘poster child’ of generosity through her work with our military veterans.

“Blythin cares for and supports the needs of veterans by donating her time and expertise at MacDill Air Force Base in Tampa, FL and Quantico, VA. She also provides monthly volunteer support for an award-winning warrior-athlete who is paraplegic as a result of his sacrifice for us, and who is now a world-class jet ski competitor. She supports him and his team as well as other competing warrior-athletes, encouraging and enabling them to compete at their best. It is truly an honor to present Blythin with the 2016 Performance Health FSMTA Humanitarian Award,” concluded Mr. Dahneke.

Blythin Leggett is a life-long learner with a long list of degrees and certifications ranging from museum art education to personal training. She is a Licensed Massage Therapist in Florida, a member of the FSMTA and has served on the FSMTA Sports Team since 2009.

In addition to honoring Ms. Leggett at the FSMTA convention, Performance Health will donate $1,000 to Special Operations Bionic Warriors.

“I am surprised, honored, humbled and absolutely full of gratitude to be the recipient of the 2016 Performance Health/FSMTA Humanitarian award. I am so fortunate to love my work as much as the people I serve,” Ms. Leggett said. “Although these special operations athletes are physically and emotionally reminded of their sacrifice 24/7, they regain awareness of their self-worth through building supportive relationships and are empowered by their challenge. I believe the Special Operations Bionic
Warriors organization provides the strongest correlation with my mission, and I am pleased to have my award appropriated to them.”

Five Esthetics Students Receive BCL|Murad Esthetics Scholarships

Pictured clockwise from top left: Chelsea Rieu-Torrez, April McKeeth, Nicole Nichols, Elizabeth Taylor, and Ashley Stoltz; Images courtesy of 5MetaCom

Each winner will receive over $2,000 to pursue their careers in the skincare industry.

Murad LLC and the Beauty Changes Lives Foundation are helping five esthetics students pursue their dreams of careers in skincare. The second class of BCL│Murad Esthetic Scholarship winners has been selected by a panel of skincare experts. Each winner will receive a $2,250 tuition scholarship. Winners and their respective esthetics schools are as follows:

  • Chelsea Rieu-Torrez, Aveda Institute, Denver, CO
  • April McKeeth, Salon Professional Academy, Onalaska, WI
  • Nicole Nichols, Penrose Academy, Scottsdale, AZ
  • Elizabeth Taylor, Atelier Esthetique Institute of Esthetics, New York, NY
  • Ashley Stoltz, Cinta Aveda Institute, San Francisco, CA

Each winner submitted an inspiration board or online video expressing how a career in esthetics will change their lives and the lives of those they serve. Winners’ applications drew on personal experiences battling acne, dealing with skin sensitivities and working in the retail skincare sector. Winners also addressed their dreams of helping others look and feel better. Scholarship recipient Elizabeth Taylor founded True Beauty Brooklyn, a boutique dedicated to natural skincare. “I love that I get out of bed to educate people about my passion for skincare and plant seeds of passion in them. Now I want to take my passion to the next level by obtaining an esthetics license and offering a broader scale of holistic skincare services,” she said.

Announcing the 2015 launch of the scholarship program, Howard Murad, M.D. FAAD stated, “An integral part of my inclusive health approach to health and wellness is esthetics. I have seen the healing power of estheticians in my practice and I truly value the impact their work has on people. I am thrilled to be able to support these scholarship recipients and the incredible potential that can be achieved through a career in beauty.”

BCL Foundation President Lynelle Lynch said the scholarship supports increasing demand for highly educated skincare specialists. “Beauty and luxury lifestyle editors attending ISPA West wanted to learn more about the training involved in preparing skincare professionals. The Murad scholarship demonstrates the support one of the world’s most renowned skincare brands is investing to prepare next-generation skincare professionals,” she stated.

Murad, LLC funds two BCL|Murad competitions annually. The Fall 2016 competition opens August 8, 2016. For additional information on BCL scholarship offerings, visit www.beautychangeslives.org/scholarships.

IECSC Announces Chicago Location for 2017

Scenes from IECSC Las Vegas 2016.

IECSC to co-locate with America’s Beauty Show in 2017.

The International Esthetics, Cosmetics & Spa Conference (IECSC) has announced the launch of its fourth annual spa and wellness event: IECSC Chicago, which will co-locate with America’s Beauty Show by Cosmetologists Chicago from March 25 to 27 2017 at McCormick Place.

Established 25 years ago, the IECSC family of tradeshows and conferences has been serving the spa marketplace by offering quality education, networking and access to leading manufacturers in a professional environment. The IECSC events in New York, Las Vegas and Florida attract more than 40,000 admissions annually.

“We're so excited about this newest addition to the IECSC portfolio,” remarked Kathy Gruttadauria, IECSC's event director. “After 25 years in the spa and wellness industry, each of our existing events in New York, Las Vegas and Florida have continued to grow year-over-year. We have remained at the forefront of the industry by providing turnkey events that feature top-notch education, attendance and exhibit floors. The continued growth and positive feedback from attendees and exhibitors regarding our existing events have secured IECSC as the spa and wellness industry’s market leaders. The Midwestern region is a natural extension of our existing brand, and we look forward to serving that region.”

Dermalogica Hosts Annual International Education Conference

Image courtesy of Dermalogica

This year's theme centered on the idea of sparking new ideas and innovations for the future.

Dermalogica recently welcomed more than 140 Senior Instructors, Corporate Trainers and Education Managers representing more than 50 countries to the brand’s 23rd annual week-long International Education Conference held at Dermalogica world headquarters in Carson, CA, May 23rd- May 27th .

The emphasis of this year’s conference - which included more than 40 different presentations, activities and skill workshops - was the importance of sparking new ideas and forging an exciting path to the future through education, innovation and technology. The corporate offices were filled with excitement and passion as educators and distributors from around the world gathered to re-ignite relationships and learn new skin care techniques, enhance their training skills, and learn of new brand concepts. The week began with a welcome breakfast to give attendees the chance to build new relationships and rekindle old ones. Program host, Annet King, Senior Director of Global Education for Dermalogica and The International Dermal Institute, kicked off the week with an enthusiastic presentation on the theme for this year’s conference: Spark! Ignite Ideas, Design the Future. Annet introduced the idea of “spark tanks” or engaging brainstorming sessions where attendees worked together to produce flames for the future. Attendees also heard from Jane Wurwand, Co-Founder and Chief Visionary of Dermalogica, The International Dermal Institute and FITE, who spoke about finding ones purpose in life and sharing it with others. Her powerful presentation left participants thinking “what can they bring to the event”. She then introduced the company’s new CEO, Aurelian Lis. Lis presented on the direction and focus for Dermalogica for 2016 and beyond. He stressed the importance of social media and urged all to engage in the initiative. Lis also spoke about how critical human touch is to the Dermalogica brand.

Other top highlights from the week included presentations by Mathew Divaris, VP of Global Marketing and Creative for Dermalogica, who shared the Dermalogica brand key with the guests and talked about strategies to reach new consumers. Dr. Diana Howard, VP of Research and Development for Dermalogica and The International Dermal Institute, introduced upcoming new products for the brand, including the newly reformulated Age Reversal Eye Complex, and presented on the science behind the innovations. This upgrade makes Age Reversal Eye Complex tougher on fine lines and easier on the eyes as it now uses special microencapsulation technology to help ensure that the highly-active ingredients inside remain stable, maintain their concentration levels and have controlled-release delivery to penetrate deep into skin layers. Attendees learned Dermalogica’s new application face method which will be released along with the next product launch on September 1 at 10:00am. Senior instructors also received a hands-on refresher on IonActive Power Treatment and learned new ways to re-invent education to ensure Dermalogica’s skin therapists worldwide are up-to-date and continue offering their best skills, techniques and treatments to their customers.

For more information, please visit dermalogica.com.

Beauty Inside and Out: An Interview with Makeup Artist Eva DeVirgilis

Image courtesy of Y Communications

The award-winning actress and makeup artist talks industry success, client relationships, and why you should never over-apologize.

Award-winning actress and makeup artist Eva DeVirgilis will be the keynote speaker for this year’s Face & Body Northern California, an annual conference and expo held exclusively for skincare, spa and wellness professionals. DeVirgilis’ keynote presentation - titled, “In My Chair: Makeup Chair Conversations” - will bring conversations with clients to life and will highlight the role that wellness professionals play in encouraging clients to feel confident and beautiful.

Below, DeVirgilis dishes on the importance of loving yourself inside and out, plus her tips for finding success and providing meaningful interactions with your clients.

Tell us a little bit about your mission to end apology in all women.
If you are in the beauty industry then you experience clients apologizing for the way they look the second they see you. “I'm sorry, I know I look like crap," or “I’m sorry, my roots are horrifying,” or "Sorry, I have less hair on one eyebrow.” But it’s not only on the job, the apology has become the new "Hello" among women. I did it for a long time too! So I enacted a "No Apology Rule" for myself and clients. Now, my clients catch themselves doing it, they laugh and say “I never realized how often I apologized!” It’s just about breaking the habit.

Do you have any tips on how to take a compliment and be less critical of yourself?
Just. Say. Thank you. Then close your beautiful lips and smile. It takes vulnerability and a little bit of bravery for another person to give you a compliment, so honor their risk and kindness by just saying thank you, and refrain from saying that you didn't sleep last night, or how cheap your shirt is, or how much weight you've gained. If you absolutely must keep speaking, then pay it forward by giving them a compliment right back.

How can beauty/salon/spa professionals be more memorable with their clients?
Treat them like they are the only person on your schedule that day.

How can professionals be better speakers in front of a master class, group, or convention?
1. Hook 'em! Before you even introduce yourself, the first thing out of your mouth should be something surprising, personal, or funny. Preferably all 3 at the same time. Plenty of time to give them your name later. If you hook them right off the bat then they'll be begging for your name, and your product!
2. Make them FEEL something! "People won't remember what you say but they will always remember how you made them feel." Personal stories are best when bringing home any point. I’m a big fan of the book, Keep it Short and Simple by Dr. Aaron Anderson and David Leong to help with public speaking.
3. Call them to action. Tell them exactly what you want them to do with enthusiasm so it will inspire them to leap out of their seat and go forth and do it.

You have made some incredible leaps in your career. Tell us about your “mess to success” story.
You have no idea where life will take you… A few years ago I called off a wedding and left New York City with just a suitcase in hand. I was a despondent mess after years of hard work. I started my life over in Richmond, VA. I took a full-time job behind a makeup counter at Saks Fifth Ave to pay the bills, which turned out to be the best thing I could have done, because it connected me with their customers who are some of the most successful movers and shakers in the area. You never know who your clients are, so treat them all like they are the most important person in the room. One customer turned out to be a coordinator for TEDx and asked me to pitch a talk about being a makeup artist. I got the gig. Two years later, almost a half million people have seen my talk, In My Chair. I had to leave the makeup counter; I get to go all over the country speaking about the beauty in all of us. The Business School of a major University asked me to teach a public speaking course, (never dreamed that was in the plan), women from all over the world reach out to me and share their story, and I am happy to say I am engaged to an incredible man who loves and supports me endlessly. When I look back and ask myself, "How did this all happen? What made the difference?" I realize that I completely invested in myself - I listened to my gut and ended a relationship that was forcing me to compromise who I was. I got lots of fabulous therapy and read a gazillion self-help books (every human should read You are a Badass by Jen Sincero); I hired a coach to help me reach my goals. It was a lot of hard work but preparation met opportunity and when that one person took a chance on me, I was ready.

Lastly, what are the beauty/makeup products that you can't live without?

  • Laura Mercier Tinted Moisturizer for SPF and light coverage on a hot day.
  • Giorgio Armani Master Corrector #2 and High Precision Retouch Concealer. It's great for gals like me who have darker under eyes due to genetics. This stuff does not crease despite me piling it on.
  • Elf HD Powder. For 6 bucks this stuff does an amazing job, and you get more than a thimble-full, unlike some other brands.
  • Giorgio Armani Lasting Silk and Luminous Silk Foundation. It looks perfect on the entire color spectrum of women on the planet earth.

Don’t miss DeVirgilis’ keynote at Face & Body Northern California, to be held this Aug. 20-22, 2016 at the McEnery Convention Center in San Jose, California. To register, visit www.faceandbody.com/calif.

Repêchage Celebrates 42nd Anniversary of Three-13 Salon Spa & Boutique

Image courtesy of Repêchage

Repêchage CEO and Founder, Lydia Sarfati, was on hand to celebrate with the launch of the new Fusion Express Bar & Spa Masks.

Repêchage CEO and Founder Lydia Sarfati joined Three-13 Salon Spa & Boutique and owners Leslie and Lester Crowell to celebrate the salon’s 42nd anniversary and launch the newest professional treatment from Repêchage: Fusion Express Bar and Spa Masks with Nutriceutical Organic Actives.

In addition to taking part in the celebration of Three-13’s 42 years in business, Sarfati also had the opportunity to share exciting news with the spa's 80 staff members: the launch of the newest spa concept from Repêchage, Repêchage Fusion Express Bar and Spa Masks with Nutriceutical Organic Actives. This new facial treatment utilizes Repêchage’s renowned Laminaria digitata seaweed and organic actives of chocolate, matcha (green tea), mixed berries (blueberry, strawberry, and beet root) and vanilla and pumpkin actives to create the four Fusion Facials: Chocofina Fusion, Matchafina Fusion, Berryfina Fusion, and Vanillafina Fusion. As Sarfati presented, this is the perfect spa treatment for ages 8 to 80 as all have intensive anti-oxidant and anti-inflammatory benefits and leave the skin looking and feeling restored, smooth and hydrated.

Sarfati presented the latest research on health and wellness, as well as providing all the important information on the new FUSION concept. Following the presentation, over 30 Three-13 VIP clients were able to experience Fusion first hand, and have a special meet and greet with the skin care industry expert. Some were even treated to a Fusion Facial by Sarfati herself!

For more information on Repêchage, please visit www.repechage.com.

Five for Fighting's John Ondrasik to Receive ISPA's Humanitarian Award

John Ondrasik will serve as a keynote speaker and be presented with the 2016 ISPA Alex Szekely Humanitarian Award at the 26th annual ISPA Conference & Expo.

Grammy nominated artist John Ondrasik will recieve the ISPA Alex Szekely Humanitarian Award at the 26th annual ISPA Conference & Expo.

The International SPA Association (ISPA) will present John Ondrasik with the 2016 ISPA Alex Szekely Humanitarian Award at the 26th annual ISPA Conference & Expo in Las Vegas. Ondrasik, a Grammy-nominated artist, will also serve as keynote speaker on Sept. 14 with a musical performance.

"John delivers such heartfelt music every time he performs. ISPA loves celebrating those who use their talents to help others. He is the perfect representation of someone that has taken the talents given to him and used them for good," said ISPA President Lynne McNees.

Singer-songwriter Ondrasik, known by his stage name Five for Fighting, exploded onto the music scene with the release of "Superman" in 2000. "Superman" continued to embed itself in the nation's consciousness with the events of 9/11, as Ondrasik joined other superstar musicians for the fundraiser, "The Concert for New York," a 2001 event dedicated to first responders affected by the events of September 11th. Three years later, Ondrasik landed another number one Billboard hit with "100 Years."

"Personally, giving back through charity work has been the most selfish exercise of my life, as I meet such wonderful and inspiring people," Ondrasik explained. "Whether it's the CD for the Troops project or my work with Augie Nieto and ALS, I am continually in awe at the courage and strength of the human spirit."

The Humanitarian Award is named in honor of the late spa pioneer, Alex Szekely. It is designed to recognize an individual who acts as a respected contributor to overall well-being, encouraging the renewal of mind, body and spirit - all of which are characteristics embodied by ISPA members worldwide. The award will be presented to Ondrasik by Szekely's mother, Deborah Szekely.
Past Humanitarian Award recipients include Alice Waters, Jewel, Blake Mycoskie, Lisa Ling and Dr. Maya Angelou. More information about attending the 2016 ISPA Conference & Expo can be found at attendISPA.com.

BioPhotas, Inc. Announces Attainment of ISO 13485:2003 Certification

Image courtesy of Biophotas

The company has received certification for the design, manufacture and distribution of Low-Level Light Therapy devices.

BioPhotas, Inc. recently announced that the company has attained ISO 13485:2003 Certification for the design, manufacture and distribution of Low-Level Light Therapy devices. ISO 13485 is an International Quality System Standard for Medical Devices. Attaining such a certification is the hallmark of a global medical device manufacturer.

Commenting on the certification, Patrick Johnson, President & Chief Executive Officer of BioPhotas commented, “Receiving ISO certification is a major milestone in the company’s evolution and serves to distinguish us from other manufacturers of light energy devices, who do not hold themselves to such high standards. We are proud that our products are “made in the USA” and that we are contributing to the local economy, building the company here in Orange County.”

In related news, BioPhotas also announced that its products, the Celluma PRO and Celluma LITE, have received CE Mark Certification, allowing the product to be sold in the European Union as a medical device. In addition to marketing the Celluma for sale in the EU for all of its current FDA clearances, the Celluma has also been CE-marked as a Dermal Wound Healing device. The Celluma is FDA-cleared for seven separate indications-for-use, including the treatment of acne, muscle and joint pain, muscle and joint stiffness, muscle spasm, arthritis, compromised local blood circulation and facial wrinkles, all in a single product configuration.

Further commenting on the news, Mr. Johnson noted, “From the beginning of its development, we recognized the Celluma’s potential as an effective wound healing device. Accordingly, much of our original clinical research has been in the area of wound healing. In published and peer-reviewed research conducted at the prestigious Beckman Laser Institute at the University of California, Irvine, the Celluma was shown to dramatically accelerate the rate of wound closure. Our intention is for the Celluma to be the first LED panel device to be FDA-cleared for a wound healing indication-for-use.”

BioPhotas plans to start shipping the Celluma to EU nations early in the 3rd quarter of this year.
The Celluma PRO and LITE are now CE-marked under the European Medical Device Directive (93/42/EEC), under Annex II, Full Quality Assurance. The Celluma is Class IIa, per Annex IX, Rule 9.

To learn more, please visit www.biophotas.com.

Latest Innovations on Display at the International SPA Association Media Event

Image courtesy of ISPA

Nearly a dozen brands showcased their latest products and treatments at the exciting event.

During the recent West Coast International SPA Association (ISPA) Media Event, spas and product companies showcased their latest innovations to the media attendees.

“As the voice of the spa industry, ISPA holds this annual event to share a sneak peek of spa treatments and products and to stay on the forefront of the industry. ISPA represents more than 4,000 members in 77 countries and loves showcasing a sampling of what our members are creating,” said ISPA President Lynne McNees.

The following ISPA members participated in the third annual event:

  • Aspira the Spa brought deep relaxation and peace through their massage, The Grandfathers, which pays homage to the stones that are gathered and used in ceremony by native healers.
  • Atlantis Casino Resort Spa aided individuals in feeling renewed, relaxed and rejuvenated with a Pantai Revitalizing Foot Ritual that included an invigorating salt scrub and foot massage.
  • Bellus Academy showcased the elite service of applying one lash at a time with NovaLash Eye Lash Extensions and Eyebrow Contouring from Anastasia.
  • Island Spa Catalina displayed their Citrus with a Twist Body Scrub featuring macadamia oil, lime blossom and fine sugar crystals that leave the skin feeling revitalized and hydrated.
  • Jurlique provided a Revitalizing Hand Care Ritual followed by a targeted oil treatment to nourish and condition dry nails and cuticles.
  • Kohler Waters Spa helped individuals experience the healing properties of the Highland waters through the experience of their All Things Scotland Body Treatment.
  • Massage Envy delivered an Exfoliating Hand Treatment utilizing a sugar scrub in addition to a hand and forearm massage with body butter.
  • The Meadowood Spa offered a Foot Scrub and Aromatherapy Experience with luxury vegan and organic products.
  • The Oaks at Ojai offered a take away bag of The Oaks new gluten-free granola as part of their initiative to teach consumers how to balance stress, food cravings and attainable fitness.

Two mini treatment sponsors provided opportunities to experience sound therapy from Eastern Vibration and a hydrating eye treatment from Epicuren Discovery.

Media were able to pre-book treatments with the companies through the appointment scheduling software, ResortSuite.