News Alert

Live-Streaming Beauty School

Creative Age Publications is introducing live-streaming educational classes for spa and salon professionals. Pioneers in the hair, beauty, makeup, spa and retail industries will teach courses via live-streaming video, which you can view in the comfort of your own business or home.

Registration is now open for the following:

December 8: Special Occasion Hair

• 10-minute upstyles
• Fabulous finishes for short and medium hair
• Tips and tricks for fantastic hair design
• Pinning, spraying and teasing
• Adding unique details to upstyles

Instructor: Martin Parsons, regarded as one of the top long-hair stylists in the world. He received the prestigious North American Hairstyling Awards (NAHA) Lifetime Achievement honor for his more than 30 years as an artist, educator and presenter. His educational DVDs, books and other products are available at martinparsons.com.

January 12, 2010: The Marriage of Cut & Color

• Consultation skills
• Making color choices
• Color placement options to complement haircuts
• Ideas for encouraging clients to return to the salon
• Plus: tips on add-on services and maintaining great-looking color

Instructors: Christopher and Sonya Dove, known in the industry as The Doves, creative directors for Wella, North America, and owners of The Doves Studio in Santa Monica, California.

They were honored with the Master Stylist Award by NAHA in 2001, as well as the Haircolor Award in 1999, 2000 and 2002. HairColor USA named them Most Inspiring Haircolorists in 2003.

On Demand:
Haircolor Tips, Tricks & Applications

• Simple techniques for spectacular results
• A realistic, salon-friendly approach to haircolor excellence
• Staying green
• Color challenges, quick-blonde techniques, brilliant transparent reds, avoiding "brown-outs" and more

Instructor: Gina Khan, owner of Gina Khan Salons in San Francisco and Walnut Creek, California, and creative director of the Hair Color Council of Intercoiffure America/Canada. She is an award-winning colorist, named Colorist of the Year by L'Oreal Logics.

Classes are $47.50 each or $120 for all three. Each video will be available on demand for 90 days after its original broadcast.

For more information, visit www.beautylaunchpad.com/onlinesalonseries.

Hair for a Good Cause

Dermalogica SHAVE, the company's line of skincare products for men, has partnered with several charities to raise funds for prostate cancer. The brand, along with the Movember Foundation, Prostate Cancer Foundation and the Lance Armstrong Foundation, are part of a global movement to bring attention to cancers that affect men, including prostate cancer. The disease affects one out of every six men, according to the American Cancer Society.

Jerry Wenker, CEO of Dermalogica

Dermalogica CEO Jerry Wenker is growing a mustache in November (dubbed Movember for this cause). He's also asking friends, colleagues and clients to join in the movement and donate money to the search for a cure. "I've invited everyone to pledge donations as a show of strength," Wenker says.

To contribute to the charity or to learn more about the Movember movement, visit www.us.movember.com.

Deborah Carver,
Creative Age Publications

CEO and publisher, was honored during this year’s Intercoiffure gala, “Evening of the Stars,” at the CNIT Paris La Defense in September. Klaus Peter Ochs, president of Intercoiffure Mondia, inducted Carver, as well as Repêchage

founder Lydia Sarfati, into the exclusive ranks of L’Ordre de la Chevalerie, founded in 1972 to recognize members who have worked to promote the name and reputation of Intercoiffure.

“Deborah Carver has provided invaluable assistance to the North American section of Intercoiffure,” says Lois Christie, president of Intercoiffure America/Canada. “By aligning Beauty Launchpad magazine with ICA as its official publication, Carver has given the association tremendous visibility. She’s also generously donated her company’s resources to initiatives such as the Haircolor Council and Intercoiffure Nouveau.”

Carver founded CAP in 1971 and quickly grew the company into a leading trade magazine publisher. She ventured into the professional beauty industry in 1989 with the launch of Nailpro magazine. Other CAP titles include DAYSPA—which premiered in 1996—The Colorist, Beauty Store Business and MedEsthetics magazines, and Inspire, America's leading line of salon style books and DVDs.

Primo Products

The organic skincare industry scored another win when Skin 2 Skin was named one of the “Top 15 Discoveries” at this year’s Cosmoprof North America, held in Las Vegas last July.

The company was celebrated for its advancements in natural, antiaging formulations, which utilize botanical extracts and peptides. “We’re honored to be chosen,” says CEO Ken Simpson. “We’re committed to offering the most cutting-edge, natural skincare collection.”

The green line is paraben-free and uses earth-friendly ingredients in its products and packaging.

For more information, visit www.skin2skincare.com.

VB Cosmetics, which owns Abrioné skincare products and the Dazzle Dry Quick Dry Nail Polish System, received national certification as a Women’s Business Enterprise by the WBENC-West, a regional certifying partner of the Women’s Business Enterprise National Council.

The collective recognizes and certifies companies that are at least 51% owned, operated and controlled by women. By including female-owned businesses among its vendors, corporations and government agencies, the organization seeks to showcase a commitment to fostering diversity.

VB Cosmetics was founded by CEO Vivian Valenty, Ph.D., in 1993. It joins more than 700 WBENC companies nationwide. For more information, visit www.wbenc.org.

New Growth

The eco-spa movement is blooming. Seal Beach, California, got its first LEED-certified green spa with the opening of Sensui New Beauty in August. The state-of-the-art facility was designed by owner and engineer Anna Girardi. She began the project by reusing much of the existing fabric of the building to reduce construction waste. Then, she incorporated as many energy-saving measures as possible, such as zone-controlled air conditioners, skylights, tankless water heaters and powering everything with wind and solar energy. Additional environmentally friendly measures include floors, ceiling and cabinetry made from recycled materials, an artificial lawn, and low-flow toilets and showers.

"It's been a lifelong goal of mine to apply the many amazing advances in technology to a business that serves this community in a way that also preserves our world resources and environment," Girardi says. "There are endless possibilities for improving the way we do things, and I feel personally challenged to continue breaking new ground."

The facility features 13 treatment rooms, a nail salon, steam rooms and showers, lounges, and a boutique stocked with green-themed gifts and organic products.

Industry stalwart Aveda expanded its reach by opening the first Aveda Institute in California last May. The three-level, 11,000-square-foot facility is located steps from the University of California, Los Angeles. It will provide education and training for professionals, as well as offer a full-service salon, a retail area featuring the company’s environmentally sustainable, plant-derived hair, skin and body care, and lifestyle products.

The Aveda Institute Los Angeles will be owned and operated by Institute president Patrick J. Thompson, who leads similar facilities in Chapel Hill, North Carolina, and Columbus, Ohio. More than half of the curriculum is devoted to students working in a simulated salon environment.

“I am thrilled to bring the Aveda education experience and opportunities to California,” Thompson says. “Being close to such a major university allows access to a dynamic pool of young, fashionable clients of the future.”

The building was designed with the environment in mind. It incorporates cork flooring, sustainable plantation-grown hardwood tables and cabinets, recycled carpeting and tiles, and low-VOC paint.

Aveda Education launched with the brand in 1978 when the first Aveda Institute opened in Minneapolis. Today, there are locations in New York and Washington, D.C., as well as 38 facilities operated by Aveda distributors around the world.

For more information, visit www.aveda.com.

Industry Milestones

Ten years ago, cosmetic chemist Sam Dhatt created DermaQuest Skin Therapy with the goal of creating products that deliver innovative ingredients and effective results.

Dhatt made waves by utilizing new, advanced ingredients to develop signature products such as Peptide Mobilizer, Revive Eye Firm and DermaLash. “The advances have truly motivated me and continue to keep DermaQuest ahead of the curve,” Dhatt says. “Skin care has come so far. I was one of the first chemists to work with glycolic acid back in the early ’90s and to formulate with peptides. Now, we’ve begun working with stem cells. It’s unbelievable how far we’ve come, and I can’t wait to see what tomorrow will bring in this ever-changing industry.”

To celebrate its decade in business, the company is launching a mineral makeup line, DermaMinerals. “A healthy skincare program should be followed by the application of healthy makeup,” Dhatt says. “We want our customers to have only the best for their skin.”

Howard Murad, M.D., marks the 20th anniversary of his eponymous business, Murad. All of the company’s supplements and topical treatments put his Science of Cellular Water theory into practice. They’re formulated to increase each cell’s ability to hold water, a fundamental marker of good health and a youthful look. Murad is now known as one of the leading authorities on skin care, and his products—10 lines identified by skin type, with 88 consumer and 45 professional items—are sold and distributed in more than 3,000 day spas, 250 retail locations and 45 countries throughout the world.

The company’s corporate headquarters in El Segundo, California, is also home to the Murad Medical Group, the Murad Research Laboratory and Murad’s Inclusive Health Center and Spa. To date, the company remains family-owned, led by Murad as CEO and his nephew, Richard Murad, as COO and general counsel. The business employs approximately 300 people.

French skincare leader Guinot celebrates 30 years in the American market this year. It was founded in 1963 by Rene Guinot, who wanted to supply his wife, a beauty therapist, with a quality line of products. By the mid-'70s, Guinot became known as a leading esthetician-driven skincare brand with its own research team, training facility and treatment protocol.

In 1976, American businessman Joel Lachman traveled to France seeking a professional-quality European skincare company to bring to the United States. His goal was to expand the spa market with an expert in skin care. In 1979, the partnership formed, and Guinot became a leader in the American industry as well.

“At the time we began importing Guinot, the saying was that in France, a woman would spend her last dollar on skin care, but that in the United States, a woman would spend her last dollar on makeup,” Lachman says. “Now we’ve come full circle.”

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