Recently, the Global Spa & Wellness Summit announced that its eighth annual summit will take place on Wednesday, September 10 through Friday, September 12, 2014 at the Four Seasons Resort Marrakech in Morocco. Hosted and co-organized by the Moroccan Agency for Tourism Development, the prestigious event is expected to attract a record number of attendees.
In addition, the second annual Global Wellness Tourism Congress will be held September 10, 2014. This event brings together ministers of tourism and thought-leaders to analyze current market conditions and develop new strategies to further develop wellness tourism. According to a recently released Global Spa & Wellness Summit study, wellness tourism is a (US) $439 billion market, representing one in seven tourism dollars.
According to CEO, SMIT, Imad Barrakad, “Business, health and wellness are among the six structuring programs of the Moroccan Strategic Vision for Tourism Development 2020. By developing the wellness and spa niche, we are targeting Morocco as an international destination for wellness via the promotion of new wellness and relaxation concepts that are based on an ecological approach that takes advantage of Moroccan’s local riches. Holding the 2014 Global Spa & Wellness Summit in Marrakech is an opportunity for Morocco to introduce the richness and potential of the country for spa and wellness.”
Furthermore, Global Spa & Wellness Chairman and CEO Susie Ellis noted, “Morocco is a splendid setting for the 2014 Summit. It has a rich history as a wellbeing destination with an age-old tradition of beauty, relaxation and body care. The Moroccan hammam, argan oil and the amazing new anti-aging Barbary fig seed oil are just some of the contributions the country has made to spa and wellness worldwide. Equally impressive is the country’s commitment to, and investment in, wellness tourism.”
About the Summit:
The Global Spa & Wellness Summit (GSWS) is an international organization representing senior executives and leaders from over 40 countries, joined by a common interest to drive economic development and understanding of the spa and wellness industries. Delegates from diverse sectors, including hospitality, tourism, health and wellness, beauty, finance, medical, real estate, manufacturing and technology, attend the organization’s annual Summit, which is held in a different host country each year. It is known for introducing major industry initiatives such as SpaEvidence.com, the world’s first online portal to the medical evidence behind common spa and wellness therapies.
For more information, please visit the GSWS website
[Image courtesy of Spa Finder]
