essie Announces First Annual National Nail Polish Day
For the love of manicures, essie is officially commemorating June 1st as national nail polish day! Everyone has an essie shade story – whether it’s a love affair with ballet slippers (a la Queen Elizabeth) or a penchant for a dark hue like the cult-favorite wicked – there is an essie color for all of us that takes us right back to a certain moment or memory each time we paint it on.
Join essie in celebrating the first annual #nationalnailpolishday; a national holiday created by the brand to celebrate the universal love of nail polish! On June 1st, essie loyalists will join together at the start of the peak summer nail season to share their manicures, favorite shades and personal #essielove story. Starting in mid–May, essie will be celebrating the holiday with a sweepstakes of amazing prizes. From mid–May to mid–June, fans will have the chance to win essie nail polish themed bundles and on June 1st, a grand prize winner will receive 100 essie shades. Learn more and enter for a chance to win here.