Nancy Trent

Spa Marketing: Teen Scene

Why wait for these potential clients to turn 21, when you can win their business and loyalty now?


Spa Services: Selling Moisturizers to Men

How to understand, confront and reverse men’s deep-seated aversion to lotion.


image of opening design from Dayspa May

Attracting Mr. Right

The male client takes many forms. Let celeb icons guide you as you learn how to make every type of man fall for your spa.


The Client of the Future part 2

A <em>DAYSPA</em> 3-part series


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