Marketing

How do you market skin care to menopausal clients?

Spa owners sound off on how they help ease clients’ change-of-life challenges via skincare and wellness offerings.

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Spa Marketing: Charity Partnerships

The benefits of charitable giving in the business world are twofold: They’re good for the soul and for building your brand. Here’s how three spa pros have leveraged charity partnerships to boost their spas’ profiles.

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Best Skin Care Product Reviews,  Hairmax Hair and Scalp Treatment

Spa PRODUCTS: Scalp Treatments

Professionals discuss ways to acknowledge the “noggin” via specialized services. Let’s take it from the top!

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SPA MARKETING: Caring About Childcare

Are the client-luring benefits of on-site childcare worth the challenges? Kid-friendly spa owners say yes.

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SPA MARKETING: Mothers Day vs. Father's Day

When it comes to Mother’s Day and Father’s Day promotions, there is no favorite parent. Learn to execute seamless marketing plans that will perform double-duty for both holidays.

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SPA MARKETING: The Pregnancy Market

Gain a loyal following by marketing to the most fruitful demographic: new and expectant moms.

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