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Green Tip of the Month

Sustainable Sincerity

Our upcoming Green Scene ("Mayan Marvel," September 2010) contains helpful tips on how to detect greenwashing when perusing "organic" product labels. That's when companies try to unjustifiably tout a product's environmental virtues.

As John Vater, co-ower of Spa Adriana in Huntington, New York, warns, "The big print giveth and the small print taketh away."

Here's some information about avoiding this pitfall:

  • Read labels with a discriminating eye.
    John and his wife, co-owner Adriana Vater, caution spa professionals against taking a product label at face value. "If the packaging claims it doesn't contain something, you should ask yourself what's there to do that ingredient's job," Adriana says. "Every component of a product has a purpose, and sometimes a so-called 'green' ingredient is just as offensive as the original."
  • Educate yourself.
    The Vaters say it's important to develop an understanding of how product ingredients work. "With today's Internet access, you can quickly look up the chemical composition of any item," John says.

It's not always easy going green. How do you ensure that your spa's environmental initiatives result in real, positive change? Send your ideas to Katie O'Reilly, associate editor, at koreilly@creativeage.com.

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Feeling Lucky

CityCenter1Late last year, the massive CityCenter project in Las Vegas opened to the public. Construction began in 2006 on the area located between New York New York Hotel & Casino and the Bellagio near the south end of the Las Vegas Strip. The complex includes a number of hotels, casinos and condominiums as well as a 500,000-square-foot entertainment and shopping complex—and a county fire station. It’s the largest private development of its kind in the world, topping out at $8.5 billion.

Undertaking a huge aspect of CityCenter’s development was Noel Asmar of Spa Uniforms, whose duties fit the scale of the project. Asmar and her team provided garments for employees in the areas of housekeeping, spa, fitness, front services, banquet porters, pool cocktails and cabana hosts. The project required 20,000 customized uniforms, all manufactured in less than 90 days—though some were also subject to last-minute changes and details. “We made sure we were available at odd hours and on weekends to ensure that questions were answered and solutions were provided in a timely manner,” Asmar says.

Two years of collaboration with the CityCenter team led to a personalized plan for the complex’s needs. Asmar and her Spa Uniforms team delved into their catalog, utilizing 60 different styles and 15 colors for the full CityCenter wardrobe. Each garment includes an RFID tracking chip so the CityCenter team can locate it—whether it’s in the laundry, alterations or on a staff member.

Spa Uniforms are also found in the complex’s The Spa at ARIA, which is operated by MGM Mirage. It’s that corporation’s largest spa in the world at 60 treatment rooms, and the overall theme in that facility is modern luxury.

“CityCenter selected collections from all of our uniform divisions,” Asmar says. “We are very proud to be a part of such a groundbreaking and creative enterprise.”

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