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Green Tip of the Month

Sustainable Sincerity

Our upcoming Green Scene ("Mayan Marvel," September 2010) contains helpful tips on how to detect greenwashing when perusing "organic" product labels. That's when companies try to unjustifiably tout a product's environmental virtues.

As John Vater, co-ower of Spa Adriana in Huntington, New York, warns, "The big print giveth and the small print taketh away."

Here's some information about avoiding this pitfall:

  • Read labels with a discriminating eye.
    John and his wife, co-owner Adriana Vater, caution spa professionals against taking a product label at face value. "If the packaging claims it doesn't contain something, you should ask yourself what's there to do that ingredient's job," Adriana says. "Every component of a product has a purpose, and sometimes a so-called 'green' ingredient is just as offensive as the original."
  • Educate yourself.
    The Vaters say it's important to develop an understanding of how product ingredients work. "With today's Internet access, you can quickly look up the chemical composition of any item," John says.

It's not always easy going green. How do you ensure that your spa's environmental initiatives result in real, positive change? Send your ideas to Katie O'Reilly, associate editor, at koreilly@creativeage.com.

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Sweet & Salty

Inside The Salt Cave.Many people in Florida—natives and tourists alike—probably consume a decent amount of salt while spending time on the state’s popular beaches. A new facility in the Sunshine State now provides visitors with the same experience—but with a healing purpose in mind. The Salt Cave, which just opened in Naples, Florida, promotes the practice of halotherapy—the use of salt in holistic treatments for the body.
Owner and founder Andrea Geresdi brought the idea to Naples from her native Hungary, which is one of several European countries that uses salt to ease conditions such as arthritis, asthma and gout. Salt can also treat sleep problems and low libido. “I was born and raised in Budapest, where salt caves are more common,” Geresdi says. “Looking back at the warm, healing memories I have of visiting salt caves there inspired me to bring this experience to southwest Florida.”
The Salt Cave incorporates the treatment just as the business’ name suggests it might—the facility’s traditional storefront belies caverns in which the walls and ceilings are covered with pink Himalayan crystal salt. The material, specially brought to Florida for this purpose, is also displayed in wooden crates.
Guests simply sit on comfortable chairs within the dry grottoes, listening to soothing music and breathing in a salt-infused airflow that’s been customized to resemble the environment within a true salt cave. There’s also an area for children to gather.
Despite this unusual setup—The Salt Cave is one of the first centers of its kind in the United States—Floridians seem ready to further up their sodium intake in the name of health. “The warm reception from the community has exceeded my expectations,” Geresdi says.

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