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Green Tip of the Month

Sustainable Investments

Looking to green your spa, but worried about the expenses?

Our upcoming Green Scene ("Mayan Marvel," August 2010) contains lots of information about cost-efficient ways to incorporate eco-friendly supplies into your spa.

Heres a taste to get you started:

Make investments that have a proven return.
John Vater, co-owner of Spa Adriana in Huntington, New York, says, "solar panels pay off, as long as you continue using them to save on energy costs."

Shop locally.
When Vater and his wife Adriana recently remodeled their spa, they wanted to enrich their Mayan theme by building a faade with limestone from the Yuctan Peninsula in Mexico. Instead, they found a local company that manufactures precut concrete. "That way our renovation doesn't have the environmental impact that would result from shipping and trucking materials all that distance," John says. "It saves a lot of money too."

What supplies, products and materials do you employ to increase your spa's sustainability? Send your ideas to Katie O'Reilly, associate editor, at koreilly@creativeage.com.

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Creative Age Publication is a full-service communications company founded in 1971 by publisher/CEO Deborah Carver. Our offices are located in Van Nuys, the heart of Southern California’s San Fernando Valley. Our publications, which reach nearly a quarter-million industry professionals worldwide, include:




 

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Beauty Store Business launched in 1994 to keep open-line and professional beauty stores and distributors up to date on the latest beauty products and trends

 

DAYSPA launched in 1996 to become the leading trade publication targeted to day spa owners and managers to provide the latest information on products, service trends, treatments, staffing, client retention, marketing, money management and industry news.

  INSPIRE, America’s most popular hairstyling book, used by stylists to guide clients in selecting the right looks.
         

   
         

Launchpad launched in 2000 to serve as the industry’s ultimate showcase for beauty products. Readers choose Launchpad for information on the latest products, fashion and seasonal hair and makeup trends.

  MEDESTHETICS, launched in 2005 to help medical professionals and spa owners and directors to successfully incorporate noninvasive cosmetic therapies into their practices.   Nailpro, launched in 1989, targeting salon owners and professionals who want to learn how to run a successful nail business. Nailpro’s online newsletter, Nailpro Now, launched in 2007.
         

In addition to its publications, Creative Age hosts regional expos, bringing together top beauty professionals for a full program of education, competitions and shopping for nail, skin and hair products.

 

Creative Age’s mission is to promote professionalism and offer a national forum to its audiences, while helping to strengthen the marketplaces we serve.

 

About the Publisher
Deborah Carver, Publisher/CEO of Creative Age Publications, has a diverse publishing background in the professional beauty and medical industries. After establishing Creative Age in 1971, Deborah became a leading publisher of medical journals as a result of strategic leadership, creativity and teamwork. Deborah later found her niche in 1989 with Nailpro and is now the nation’s largest, most reputable professional beauty publisher. In October 2005 she was able to combine her medical and beauty backgrounds with Medesthetics magazine.

 

 
     
 

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